Thomson Licensing

Jill Suzanne Allen

Hugh Boyd Morrison

Robert Joseph Logan

Mike Arthur Derrenberger

Steven Charles Rhoads

Megan Louise Brown

John Frederick Teskey

Charles Bryan Hunt

Thomas H Hamilton

Anthony Edward Stuart

Michael Eugene Willcox

A video processing apparatus may be controlled in response to selecting an advertisement displayed in connection with a productivity or communication application software program being operated on a video processing apparatus. The advertisement includes control information, which is used by the video processing apparatus to control an operating mode thereof. The control information may include both time and channel data as well as a recording data for programming a timer. Alternately, the control information may only include program data, which is passed to the electronic program guide to determine the time and channel information associated with the program data.

Method for selecting a program displayed in an advertisement in an application software program

A system and a method is disclosed which allows both advertisement and program information to be shown on a channel banner, while user changes channel. In another embodiment, an 'advertisement channel' is inserted into an active channel list (e.g., scan list), so that when a user is changing channel, a selected ad will be displayed. In yet another embodiment, a method for tracking and collating advertisement display activity in a video system supporting composite display of image data associated with different multimedia functions and advertisements is disclosed.

Advertisement and tracking in a television apparatus

Growing community of inventors

Indianapolis, IN, United States of America

Jill Suzanne Allen