Shanghai Bilibili Technology Co., Ltd.

Jiahui Xu

Jian Wang

Yu Yan

Ruibo Wang

The present application provides techniques of generating augmented reality resources and corresponding trigger markers. The techniques comprise generating and storing at least one augmented reality resource corresponding to at least one predetermined object; determining that at least one target object comprised in an object order, wherein the at least one target object is among the at least one predetermined object; determining at least one storage address of at least one augmented reality resource corresponding to the at least one target object; and generating, based at least in part on the at least one storage address, a trigger marker corresponding to the object order, wherein the trigger marker is configured to indicate for a client computing device to present at least one augmented reality image of the at least one target object based on the trigger marker.

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Shanghai, China

Jiahui Xu