Google Inc.

International Business Machines Corporation

Jeremy Silber

Emily Kay Moxley

Alexander Fischer

Gaurav Garg

Awaneesh Verma

Conrad Wai

Lewis Adam Denizen

Christopher Souvey

Jeromy William Henry

Kai Kenneth Conragan

Ankita Goel

Daniel Amaral De Medeiros Rocha

Zhen Liu

Dimitrios Pendarakis

Laura Wynter

Olivier Verscheure

Alexander Collins

Lisa Amini

Yunkai Zhou

Ian James Leader

Jennifer J Huang

Anshul Sehgal

Sambit Sahu

Christopher Rohrs

Samarth Keshava

Matias Pelenur

Harvey C Jones

Raj Krishnan

Daniel A Rocha

Xiaofeng Mi

Daniel A De M Rocha

Hannah Allison Johnston

Doantam Phan

Joel Leonard Wolf

Ryan Kelly

Russ Yanofsky

Russell Yanofsky

Yegnaswamy Ramakrishnan Sermadevi

Christopher H Rohrs

Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. Search results responsive to a query are identified including a first search result in a top set of search results, the first search result associated with a first entity. A first eligible content item is identified for presentation along with the search results, the first eligible content item associated with the first entity. A combined content item is identified that is a combination of the first search result and first eligible content item and is to be presented as a search result responsive to the query. The combined content item is augmented including: identifying entities related to the first entity, identifying content items that are associated with the related entities, selecting at least one identified content item, and using content from the selected content items to augment the combined content item.

Combining content with a search result

Disclosed implementations display information about entities in a structured way. In one aspect, a server may receive a request for information associated with an entity and identify information types associated with the entity. A server may generate a response that includes a plurality of regions for the entity, the regions being structured according to the identified information types, and may populate the regions with information of the entity for the identified information types and format the regions by determining a first color associated with the entity and configuring a portion of a first region of the plurality of regions with the first color, and determining a second color associated with the entity and configuring a portion of a second region of the plurality of regions with the second color. A server may transmit the populated and formatted plurality of regions to a client device for display by the client device.

Structured entity information page

Disclosed implementations display information about entities in a structured way. In one aspect, a method is performed at a server system comprising memory and processors. The server receives a request from a client device for an information page associated with an entity belonging to a viewable media category. The server identifies predefined information types associated with the viewable media category and populates a first region of a search result page with information about the entity corresponding to the predefined information types. Responsive to determining that the first entity is available for streaming or downloading, the server populates a second region of the search result page with a location-based information type that is distinct from the set of predefined information types and populated using information about a location from which the first entity can be streamed or downloaded. The server transmits the search result page to the client device.

Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. A search query is received. Search results responsive to the query are identified, including identifying a first search result in a top set of search results that is associated with a brand. Based at least in part on the query, one or more eligible content items are identified for delivery along with the search results responsive to the query. A determination is made as to when at least one of the eligible content items is associated with a same brand as the brand associated with the first search result. The first search result and one of the determined at least one eligible content items are combined into a combined content item and providing the combined content item as a search result responsive to the request.

The various implementations described herein include methods and systems for displaying information about entities in a structured way. In one aspect, a method is performed at a server system comprising memory and processors. The server receives a request from a client device for an information page associated with an entity. The server identifies automatically information and information types associated with the entity. The server generates and formats automatically a structured information page having regions for the entity, including a dynamically determined location-based information type associated with the entity. The server populates the regions of the structured information page with information of the entity for the identified information types, and with location information associated with the client device transmits the generated and formatted page to the client device for display.

Personalized entity information page

The various implementations described herein include methods and systems for displaying information about entities in a structured way. In one aspect, a method is performed at a server system comprising memory and processors. The server receives a request from a client device for an information page associated with an entity. The server identifies automatically information and information types associated with the entity. The server generates and formats automatically a structured information page having regions for the entity, including determining a primary color associated with the entity, and configuring respective regions of the structured information page with corresponding accent colors based on the primary color. The server populates the regions of the structured information page with information of the entity for the identified information types, and transmits the generated and formatted page to the client device for display.

A method performed at a server system includes: receiving a request from a client device for an information page associated with an entity of an entity class; identifying historical user activity logged by the server system associated with users with respect to one or more of the entity and the entity class; identifying information and multiple information types associated with the entity; generating and formatting a structured information page structured according to the identified information types, where the identified information types include predefined information types and dynamically selected information types, and the dynamically selected information types are selected from a set of candidate information types in accordance with relative importance of the candidate information types as determined by the server system based on the historical user activity; populating the structured information page with the identified information; and transmitting the structured information page to the client device for display.

Methods, systems, and apparatus, including computer program products, for presenting search results. In one aspect, a method includes receiving a query and determining whether it is desirable to group search results responsive to the query. If so, the method further includes grouping search results by, for example, domain and displaying an indicator (e.g., a favicon) in proximity to a URL associated with search results that are related to the domain. In another aspect, a method includes crawling web properties to determine if a domain has an associated indicator, and storing an identifier associated with the indicator in a database that associates the identifier with one or more words indicative of the domain. Upon receipt of a query that includes the one or more words, the method further includes retrieving the indicator and displaying the indicator in proximity to a link describing the domain.

Presenting search query results

A method and system for providing user-navigable search results returns a resource representation for a resource, such as a web site or other Internet accessible object. The resource representation may be navigable by a user in a manner mirroring navigation of the resource. The resource representation may include a plurality of indicators representing menu links selected from resource links associated with the resource. Selection of an indicator may cause content associated with the indicator, such as resource links and related snippets, to be displayed. A hierarchical arrangement of elements in the resource representation may correspond to a hierarchical arrangement of navigable content in the resource.

User-navigable resource representations

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New York, NY, United States of America

Jeremy Silber