American Express Travel Related Services Company, Inc.

James Hedleston

Luke Gebb

Sohail Coelho

Paul Sacchetti

A system and method for facilitating the purchase of goods and/or services between the holder of a wireless communications device and a commerce system is disclosed. The system enables consumers who wish to participate in promotional sales offers to register with a mobile commerce system. Consumers may further define the types of items that they are interested in purchasing. Prior to the start of a promotion, the system sends a text message alert to registered consumers, giving them an opportunity to opt-in via text message from a wireless communications device. When the promotion is activated, the opted-in consumers are alerted via text message and are given an opportunity to send a text message back to the system indicative of a desire to purchase the promotional item. If defined conditions are met, the consumer's financial account is debited in the amount of the purchase and the consumer is instructed as to how to acquire their purchase.

Growing community of inventors

New York, NY, United States of America

James Hedleston