Walmart Apollo, LLC

Jae Young Kim

Wei Shen

Zigeng Wang

Tong Yao

Systems and methods of generating keyword-specific content are disclosed. A request for including a keyword is received and the keyword is classified as one of catalog related or unrelated. When the keyword is catalog related, the keyword is categorized in a category associated with the catalog and at least one term in the keyword is categorized in a facet category associated with the catalog. A content template is obtained. The content template is a category specific template when the keyword is catalog related and a generic template when the keyword is catalog unrelated. The category specific template is populated with the at least one term at a position associated with the one of the plurality of facet categories. Responsive content including the category specific template populated with the at least one term when the keyword is catalog related and the generic template when the keyword is catalog unrelated, is transmitted.

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Sunnyvale, CA, United States of America

Jae Young Kim