Samsung Electronics Co., Ltd.

Hyo-won Lee

Hee-Seon Park

Hye-Soo Lee

Cathal Gurrin

Paul Ferguson

A method for recommending broadcasting contents, is performed by a multimedia contents reproducing device of a first user. The method includes the operations of logging a broadcasting contents viewing behavior pattern of the first user and generating a first user profile; transmitting the generated first user profile to an external server by using a network; receiving a recommendation result about one or more recommended broadcasting contents from the server, wherein a preference degree correlation between the first user profile and a second user profile of at least a second user registered in an account of the first user is reflected in the recommendation result; classifying the one or more recommended broadcasting contents in the received recommendation result into broadcasting timetable categories; and displaying on a screen a recommendation result about the classified one or more recommended broadcasting contents.

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Glasnevin, Ireland

Hyo-won Lee