Colgate Palmolive Company

Hannah Payne

Rachel Van Pelt

Anne-Cecile Guilloteau

Jason Steinberg

In one embodiment, the present disclosure is directed to a method for providing a personal toothbrushing challenge via an application of an electronic device. A user interface displays to a user of an electronic device, via a user interface, challenge parameters for creating a personal toothbrushing challenge, the challenge parameters including a type of challenge and a challenge period. The user interface receives from the user a parameter selection for each of the challenge parameters, each combination of parameter selections having a corresponding brushing expectation and point value. The electronic device receives brushing data from a user toothbrush indicative of user brushing activity, and determines, based on the brushing data, whether the user satisfied the brushing expectation corresponding with the combination of parameter selections. Upon determining that the user satisfied the brushing expectation, the user interface displays that the corresponding point value has been awarded to the user.

Growing community of inventors

Surrey, United Kingdom

Hannah Payne