Amazon Technologies, Inc.

Guthrie Chipman Collin

Timothy John Craycroft

Chesley Bernard Coughlin

Keerat Singh Sharma

Gerard Gjonej

Pramod Raghavendran

Sachin Jogia

John Andrew Brauer

Vasanth Ebenezer Williams

John Michael Nilles

Cyrus Khoshnevisan

Nam C Quach

Paula Marie Despins

Ala Kallel

Aniket Bhatt

Richard Everett Edwards, Iii

Evgeniy V Perevodchikov

Jaikannan Ramamoorthy

Shiven Ramji

Rehan Madhugiri

Nathan B Lee

Edgar Elsdon DSouza

Michael McMurray

Ashish Bhandari

Hanwei Zhang

Mohamad Hassan Khalil

Aleksandr Kulikov

Ka Long Jesse Hon

Mervine Anand Govada

Sindhu Mukunda

Charlotte Baxter Maines

Devices, systems, and methods are provided for dynamic and context-based presentation of content using streaming media applications. A method may include receiving, by a first device, a user request to search for media titles based on user context data received by a first streaming media application; identifying, from a catalog of media titles and streaming media applications, the media titles based on the user context data; identifying an advertisement campaign associated with a second streaming media application; selecting, based on the advertisement campaign and the user context data, a first media title; selecting, based on the user context data, a second media title; generating first user interface data indicative of the first media title and second user interface data indicative of the second media title; and causing presentation of the first user interface data and the second user interface data using a user interface of the first streaming media application.

Enhanced dynamic and context-based presentation of content using streaming media applications

Systems, methods, and computer-readable media are disclosed for generating content delivery campaigns with dynamic functionality for single-action execution. In one embodiment, an example method may include receiving an indication of a selection of a campaign goal for a content delivery campaign, determining a user account associated with the selection, and generating a product recommendation for the content delivery campaign. Some example methods may include generating a target consumer recommendation for the content delivery campaign based at least in part on the campaign goal and historical data associated with the user account, generating a digital product type recommendation, and generating a creative recommendation for digital impressions of the content delivery campaign. Example methods may include causing presentation of a content delivery campaign package at a user device, determining that a user performed a single-action in response to the presentation of the content delivery campaign package, and initiating the content delivery campaign.

Generating content delivery campaigns with dynamic functionality for single-action execution

Various approaches discussed herein enable techniques for managing privacy with respect to location-based operations, for example by receiving point of interest (POI) data corresponding to location data such as global positioning service (GPS) data at a computing device along with various location-based rules, which when satisfied, result in attribution events being generated that indicate various characteristics associated with POIs in the POI data. The attribution events are then sent to a server without compromising the location privacy of the computing device, because the location of the computing device is not included with the attribution events.

Maintaining privacy in location-based operations

Systems, methods, and computer-readable media are disclosed for generating dynamic audio content for delivery to audio devices. In one embodiment, an example method may include receiving an indication of a selection of a campaign goal for an audio content campaign, determining a user account associated with the selection, and generating a product recommendation for the audio content campaign, where the product recommendation comprises a product identifier of a product associated with the user account. Example methods may include generating a target consumer recommendation for the audio content campaign based at least in part on the campaign goal and historical data associated with the user account, generating a first audio segment for the product based at least in part on the campaign goal and the user account, and causing presentation of an audio content campaign package at a user device after receiving the selection of the campaign goal.

Generating dynamic audio content for delivery to audio devices

The systems and methods described herein enable measurement of the exposure of a user to advertising campaigns across different channels (e.g., websites accessed by web browsers of laptops, desktops, or mobile computers, electronic readers or tablets, applications on mobile devices, and the like) and credit the exposure of the user to the advertisement to a specific advertisement in the campaign along with subsequent shopping events generated by the user, such as visiting product detail pages, visiting the read all reviews page for a product, adding a product to a wish list, adding a product to a shopping cart, subscribing to a product through an online subscription service, and/or purchasing a product.

Cross-channel online advertising attribution

Growing community of inventors

New York, NY, United States of America

Guthrie Chipman Collin