Comscore, Inc.

Record360 Inc.

Uzoom, Inc.

Gregory Harrison

James Daniel Baird

Nick Redmond

Brian Gebala

John Kawamoto

Dean Graziano

Martin Rincon

Leonard Leung

Embodiments are directed to a mobile application that enables a completely and dynamically configurable workflow. Once installed on a mobile computer, the application is completely configurable without re-compiling the application. A user may configure the 'look & feel,' as well as the workflow of a particular instance of the application, via configuration templates. Once the application is downloaded and installed in an executable form, the user may configure and/or reconfigure the workflow and the 'look and feel' of the application without a re-compiling operation and/or generating new machine-code to enable the configuration. To configure and/or reconfigure the application, the user need only to edit and/or receive additional configuration templates. The execution of the configured workflow is not dependent upon the mobile computer being in communication with another network computer. The mobile application may be a native application. Accordingly, the completely customizable mobile application may be executed in an &#x201c;offline&#x201d; mode.

Dynamically configurable workflow in a mobile environment

A platform receives service requests from a principal. The service request includes a service location that is remote from the principal. A communication session between the principal and an agent that is near the service location is provided. The agent is available to perform the service, which may include remote videography services, tutorial services, or personal shopping services, over the communication session. The principal generates gesture data to direct the agent when performing the service. A visual representation of the gesture data is provided to the agent so that the agent may follow the principal's direction. The gesture data may be blended and/or overlaid image data captured by an image sensor employed by the agent. The principal may provide financial resources to the agent to enable the agent to perform the service and/or compensate the agent for their performance. The principal is enabled to provide metrics for the agent's performance.

Platform for enabling remote services

Systems and methods for capturing user engagements with Ad content included in a webpage. An example method renders a webpage having an Ad unit within a browser on a display of a user's computer. Then, a cursor event for an Ad unit included in the rendered webpage is recorded based on cursor position relative to an area on the webpage associated with the Ad unit and the recorded cursor event is transmitted to a server via a network for reporting to interested parties. The cursor event includes an initial cursor entry event, any click actions or any hover actions, and all related timings of such events. The recordation of a cursor event is further based on location information associated with the browser within the display, the webpage within the browser and the ad area within the webpage.

Systems and methods for capturing and reporting metrics regarding user engagement including a canvas model

Systems and methods for determining delivery hierarchical information for an Ad unit. In an example method performed at a server, location information is received from a user computer system via a network. The location information is associated with an Ad unit presented on a webpage accessed by the user computer system. The server determines if any previously stored signature information matches with at least a portion of the received location information, then extracts domain information for any portions of the received location information that matches with any previously stored signature information. Then, at least partial delivery hierarchical information is generated based on the extracted domain information. The process repeats for other location information associated with the Ad unit that is received at the server. The generated delivery hierarchical information is aggregated. Then a report is generated based on the aggregated delivery hierarchical information.

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Seattle, WA, United States of America

Gregory Harrison