Adobe, Inc.

Govind P Balakrishnan

Angus Ward Davis

Chris Thilgen

Rob Borcic

Kevin Gary Smith

Rupen Chanda

Gavin Stuart Peter Miller

Kent Andrew Edmonds

Rishit Shah

Antonio Flores

Oliver Isaac Goldman

Pradeep Saikalyanachakravarthi Javangula

Andrew Borovsky

Ashley Manning Still

Matthew Millar

An update basis for updating digital content in a digital medium environment is described. The digital content is updated by incorporating new digital content components from a service provider system, such as a stock content service, to keep the digital content from seeming stale to client device users. The service provider system controls provision of digital content components according to an update basis described in a component request. In part, component requests ask that the service provider system provide digital content components for incorporation with digital content. Component requests also describe a timing basis with which digital content components are to be provided as updates. By way of example, the timing basis may correspond to a time interval (e.g., daily, weekly, monthly, seasonally, times of day, and so on), receiving user input in relation to the digital content (e.g., a navigation input to a web page), and so forth.

Update basis for updating digital content in a digital medium environment

Creative brief-based content creation is described. A service provider system, such as a creative service provider system, supports the creation of digital content in connection with digital content creation projects. Initially, the service provider system defines a schema as a set of rules for controlling configuration of creative briefs to register digital content creation projects. The service provider system provides service to support digital content creation based on the data included in the creative briefs. For instance, the service provider system provides service by leveraging the descriptive data configured according to the set of rules defined by the schema, which specify particular attributes that are to be instantiated to describe digital content creation projects. Example services include surfacing mockup digital content to inspire content creators, surfacing content scores indicative of how the digital content being created is predicted to perform in relation to target demographic groups, and so on.

Creative brief-based content creation

A creative brief schema is described. A service provider system, such as a creative service provider system, supports the creation of digital content in connection with digital content creation projects by employing the creative brief schema. Initially, the service provider system defines the schema as a set of rules for controlling configuration of creative briefs to register digital content creation projects. The service provider system provides service to support digital content creation based on the data included in the creative briefs. For instance, the service provider system provides service by leveraging the descriptive data configured according to the set of rules defined by the schema, which specify particular attributes that are to be instantiated to describe digital content creation projects. Examples of these attributes include a brief identifier, a brief name, associated products or services, creative spend, expected performance, audience demographics, delivery channels, mood, and so forth.

Creative brief schema

Attribute control for updating digital content in a digital medium environment is described. The digital content is updated by incorporating new digital content components from a service provider system, such as a stock content service, to keep the digital content from seeming stale to client device users. The service provider system controls provision of digital content components based on fixed and variable attributes specified for these digital content components. Initially, the service provider system receives a component request, requesting that the service provider system provide the digital content components for incorporation with the digital content. The component request specifies fixed and variable content attributes for the provided digital content components. A fixed content attribute is an attribute that is to be included in the provided digital content components. In contrast, a variable content attribute is an attribute that is allowed to vary from one provided digital content component to another.

Attribute control for updating digital content in a digital medium environment

Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, are described for handling input received from a common interface of a program and a runtime environment when both the program and the runtime environment are configured to consume the received input. Given that both a browser program and a media player program hosted by the browser program are configured to detect an event of a certain type, there may be a contention of whether the browser program or the media player program may act first on the detected event. The disclosed systems and techniques enable interpretation of a user's intent when the user interacts with a webpage hosting media content and when the user's input occurs over media content rendered by the media player program. Similar advantages may also be realized within the context of another execution environment, or other program, different than a browser program.

Event handling in an integrated execution environment

Computer program products, methods and systems for accepting content that defines an event handler. The content is provided to a media player configured to render the content. The event handler is configured to receive an event from an operating system on which the media player runs, the operating system executing on a mobile device having an integrated display and an integrated telephone. The content is presented by the media player on the display. The event is received from the operating system and providing the event to the event handler. And the presentation of the content is modified by the media player based on processing of the event by the event handler.

Event-sensitive content for mobile devices

In an embodiment, a method is provided. The method includes playing a content file with a media player on a cellular telephone. Also, the method includes receiving an interrupt event. Moreover, the method includes saving state of the media player on the cellular telephone in the media player.

Interrupting and resuming a media player

In one embodiment, a method is provided. The method includes evaluating local codecs of a cellular telephone. The method further includes playing a content file with a media player on the cellular telephone. The method also includes accessing encoded media referred to by the content file in a format determined based on local codecs of the cellular telephone.

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Foster City, CA, United States of America

Govind P Balakrishnan