Microsoft Technology Licensing, LLC

Garry R Wiseman

Kurt Weber

Mark Blelock Atherton

Leonard Smith, Jr

The claimed subject matter provides a system and/or a method that facilitates automatically generating an advertisement. An interface component can receive a portion of image data related to at least one of a good or a service associated with a transaction. An automatic posting component can automatically generate an advertisement with a portion of descriptive data related to at least one of the good or the service based at least in part upon the image data, wherein the created advertisement is published to an environment for exposure.

One-click posting

The claimed subject matter provides a system and/or a method that facilitates ensuring reliability in an online transaction. An interface component can receive data related to at least one user involved with an online transaction associated with commerce. An evaluation component can generate a reputation associated with the user based on at least one online activity and can employ a pre-determined handshake period for at least one of a feedback on the online transaction or an acknowledgement of a portion of the online transaction.

Reputation assessment via karma points

A system and/or method that effectuates and facilitates the generation and provision of differential pricing policies based at least in part on the relative social network standing that a seller might have with a potential purchaser are provided. The system includes a component that receives data associated with a seller, a good, or a service that the seller lists for sale or barter in an online market place. The component determines, based at least in part on the particular good or service, a differential pricing policy that can be associated therewith. The differential pricing policy can then be utilized to selectively provide differentiated prices to a purchaser based on a relative social network standing that can be established between the purchaser and the seller.

Differential pricing based on social network standing

A unique system and method facilitates analyzes searches or queries that are geographic based. In particular, a user can submit a geo-tag based search for items posted on a listing service according to the item's location or geo-tag information. The geo-tag information for each item can be approximate such as the city, state, or zip code or more specific such as the street address where the item is located. The amount of geo-tag information disclosed to any other user can depend on the type of item being offered. Geo-tag information is analyzed to facilitate determining item matches. In addition, users that post items can employ query results to analyze the quality of their items such as from the buyer's perspective.

Query analysis for geographic-based listing service

A unique system and method that facilitates trust-based interaction within an online social marketplace is provided. The system and method involve allowing users of the marketplace to selectively interact with one another according to a trustworthiness factor. Users can be deemed trustworthy depending on which email groups they belong to with respect to one another. For example, sellers can limit who can view their listings and when based on trust levels associated with their social groups, communities, or networks. Notifications of new or modified listings can also be sent to potentially interested users based on the users' trust levels. A ratings system can be employed as well to facilitate boosting or diminishing a user's or group's trust level. The social marketplace can include such activities as a listing service to buy, sell, or give items to others, dating and other personal listings, and job searching.

Trust based architecture for listing service

A unique system and method that facilitates searching for items offered for sale or otherwise in an online classifieds environment. The system and method involve allowing a user to search for such items according to the item's location or geo-tag information. The geo-tag information for each item can be approximate such as the city, state, or zip code or more specific such as the street address where the item is located. The amount of geo-tag information disclosed to any other user can depend on the type of item being offered. One or more geo-tagged items can be returned in response to a query. The items can be returned in a list or a map format wherein the items can be pinpointed according to their locations. The map of the area around and near the item's location can provide useful information to the user to facilitate determining which item(s) to pursue.

Geo-tagged based listing service and mapping engine

A unique system and method that facilitates searching an online listing service by employing a plurality of attributes, parameters, and search terms in a search query is provided. The system and method involve using parameters such as the listed item's location and a trust category associated with the listed item to assist in providing more meaningful listings in response to the search query. These parameters can be applied to one or more search queries or can be modified for each search query. Categories, subcategories, and attributes can also be used to optimize the searching capability of the system and method. In particular, the set of available attributes displayed to a user can depend on the particular category and/or subcategory. Listing owners can manage their listings and increase traffic and/or revenue using such filtering and viewing modes.

Growing community of inventors

Snoqualmie, WA, United States of America

Garry R Wiseman