Netflix Inc.

Eugene Lok

Shervin Ardeshir Behrostaghi

Amirreza Ziai

A computer-implemented method may include accessing a video clip associated with a media item and comparing the accessed video clip to various previously selected video clips that have been used to promote each clips' corresponding media item. The method, upon determining that the accessed video clip is sufficiently similar to a specified video clip, may also include accessing a take fraction value associated with the specified video clip that indicates how well the specified video clip has correlated to user views of the associated media item. Then, based on the association between the specified video clip and the take fraction value, the method may include training a machine learning model to predict a video clip take fraction value for the accessed video clip indicating how well the video clip will correlate to user views of the media item. Various other methods, systems, and computer-readable media are also disclosed.

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Los Angeles, CA, United States of America

Eugene Lok