Claria Corporation

Eugene A Veteska

Anthony Martin

David L Goulden

Scott Eagle

Christopher W Wesley

In one embodiment, a method to be performed in a client computer includes the acts of sending a request for information from a client computer to a first server computer accessible over a computer network, receiving in the client computer a first response to the request for information, and receiving in the client computer a second response to the request for information. The first server computer may include a search engine and the first response may be a search result from the search engine. The second response may be a search result presented by a message delivery program resident in the client computer. The second response may include a message content that relates to a keyword employed by the end-user in the request for information. Because the keyword represents the end-user's interest in a topic, the chance of the end-user being interested in the message content is increased.

Responding to end-user request for information in a computer network

In one embodiment, addressing information identifying a location in a computer network is received in a computer. The location may be a website or a specific web page of a website on the Internet, for example. A keyword may be determined based on the addressing information. A search may be performed on the keyword to obtain a search result, which may be displayed in a presentation vehicle such as a pop-under, for example.

Generation and presentation of search results using addressing information

The present invention provides techniques for selectively distributing messages to viewers. Specific embodiments provide systems, methods, apparatus and computer program products for distributing messages to viewers based upon information about potential viewers. In specific embodiments, targeted messages are made available to the client machines in response to client message requests by a server that takes the machine and/or user ID provided as part of the client request and queries the database to see if there are any messages pending for that user or that match that user's profile. Specific embodiments can provide a plurality of messages coupled together to form a campaign. The client can receive the campaign using available bandwidth unused by foreground applications, such as web browsers and the like.

System and method for using continuous messaging units in a network architecture

A system, method and computer program product are disclosed for presenting information to a user. At a client, information about a user is collected. Via a network, the collected information is transmitted from the client to a location so that a user profile for the user can be generated based on the collected information. Based on the generated user profile, content is selected for the user. At the client, the content is received via the network and then subsequently presented to the user.

System, method and computer program product for presenting information to a user utilizing historical information about the user

A system, method and computer program product are disclosed for collecting information about a user. A set of one or more rules for collecting information is obtained by a first application on a client. The first application is utilized to monitor a second application on the client in communication with the network for information that satisfies one or more rules of the set of rules. The second application is utilized by a user to access sites coupled to the network. Information that that satisfies one or more rules of the set of rules is collected from the second application utilizing the first application. At least a portion of the collected information is stored on the client utilizing the first application. Content is received via the network for presentment by the first application based on the portion of the collected information stored on the client.

System, method and computer program product for collecting information about a network user

In one embodiment, a client computer receives messages from a server computer over a computer network. The messages are displayed in the client computer based on preference settings that may be configured by end-users. This advantageously gives end-users some control over messages provided to them. In one embodiment, end-users configure the preference settings to specify the number of messages they can be shown within a period time, when to display messages relative to the loading of a web page, and/or where to display messages. Embodiments of the present invention may be used in a variety of applications including in the delivery of advertisements over the Internet.

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San Jose, CA, United States of America

Eugene A Veteska