Amazon Technologies, Inc.

Eric Stephen Nylund

Matthew James Van Gorder

Christian Robert Cabanero

Thomas Richard Leonard

Adam C F MacDonald

Michael Anthony Frazzini

Collin Charles Davis

Gerard Joseph Heinz, Ii

Ashraf Alkarmi

Michael Schleif Pesce

A media universe (MU) system may leverage network-based resources to store and maintain a database of content for a world encompassed by the media universe. One or more layers of content including a client layer may be overlaid on a base or canonical layer of content in the MU database to enable an immersive client experience within the media universe. Clients may participate within the media universe via the MU system, for example to create customized digital assets. Client-generated content or other content may be dynamically integrated into digital media based within the media universe, for example by leveraging the repository to store and access the client-generated content, and network-based computing resources to dynamically insert the content into digital media for streaming to the clients. Client-generated content may be promoted to intermediate layers and/or to canon within the MU database, for example by community voting, popularity, and so on.

Client-generated content within a media universe

A media universe system may leverage network-based computation resources and services, for example a streaming service, and a digital asset repository or repository service to dynamically provide active content in digital media of the media universe streamed to the client. An asset repository may contain digital assets including 3D models of objects and characters used in the digital media. Client interactions with digital media via a client interface may be mapped to particular objects, characters, locations, etc. within the media universe according to the digital assets from the repository. Most or all content within a rendered scene streamed to a client device may be rendered as active content. Clients may interact with the active content to, for example, obtain contextual information about the corresponding objects, manipulate and explore objects, discover hidden content, reveal hidden storylines, order merchandise (e.g., via 3D printing) related to the content, etc.

Active content in digital media within a media universe

A media universe system may provide digital media content to clients via methods and apparatus that provide interactive and immersive viewing experiences to the clients. A repository service may store digital assets for the media universe and maintain an asset tracking database that may track how the digital assets of the media universe relate to one another over time within a world encompassed by the media universe. The repository service may also maintain mappings between the digital assets and other content of the media universe. The repository service may serve as a centralized continuity database for the world and the media universe. Providing an accessible, scalable, network-based location for the continuity database may enable developers to build interactive experiences for users to explore the world of the media universe, both spatially and temporally.

Repository service for managing digital assets

Methods and apparatus for providing interactive and customized experiences to clients of a media universe (MU) system. The MU system may leverage network-based computation resources and services, for example a streaming service, and a digital asset repository or repository service to dynamically provide customized and customizable experiences to clients. Clients may create or modify digital assets (e.g., 3D models of characters, objects, etc.), which may be stored to the asset repository. The MU system may dynamically render digital media content of the media universe (e.g., movies, games, etc.) that includes the clients' custom digital assets (characters, objects, backgrounds, etc.) inserted into appropriate locations, and stream the dynamically customized content to respective client devices. Effectively, a client layer of content is overlaid on a base or canonical layer of content within digital media of the media universe.

Growing community of inventors

Fall City, WA, United States of America

Eric Stephen Nylund