Spotify Ab

Open Text Sa Ulc

Apple Inc.

Xandr Inc.

Liveclips LLC

Magnifi LLC

Thwapr, Inc.

Microsoft Technology Licensing, LLC

Open Text S.a.

Leland Stanford Junior University

The Procter Gamble Company

Eric M Hoffert

Thomas S Gilley

Brenda Pomerance

Rabih Nassar

Kevin Faaborg

Mike Berkley

Ludvig Strigeus

Andreas Oman

Gustav Soderstrom

Alexander Krassel

Radhika Shivapurkar

Jeffrey N Weiss

Vikki Pitts

Oskar Arvidsson

Razvan Pop

Gavin Stuart Peter Miller

Douglas W Vunic

David Gessel

Karl Cremin

Richard Leigh Newsome

Vijay Bhaskar Reddy Gutta

Paul Soukup

Adnan Ali

Yevgeniy Nisman

Kenneth Wayne Dauber

Michael I Mills

Arel Ives Lidow

Roy D Pea

Andrew Sweeney

Joseph H Rosen

Aadesh Patel

Stephen R Smoot

Joel Korpi

Jose Antonio Cabal-Ugaz

Heran Yang

Matthew Kendall

Jaiminkumar Panchal

Matt Kendall

Lee S Mighdoll

Craig Miller

Frank Conway

Tobias Heinrich Schneider

Nikhil Helferty

Dejan Sormaz

Mark A Green

Warren Braunig

Alex Apollonsky

Chiamu May Lin

Bruce M Goldstein

Brendan Greene

James David Batson

Stephanie L Winner

Gavin S Miller

Maurizio Vecchione

Barbara Elaine Ballard

Hemang Nadkami

Ramesh Seshadri

Brian Strull

Ray Tenenbaum

Nicolas Badino

Steve Smoot

Duncan Kennedy

Leo Degen

Michelle Smith

Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining a likelihood that a user will trigger presentment of video content within a portion of digital content, and when the likelihood is determined to exceed a threshold, obtaining a video tag that identifies the video content or caching a portion of the video content prior to presentment of the video content.

Systems and methods for reducing digital video latency

Several ways are provided for a viewer of a movie to create a deep tag, that is, a bookmark for a segment of the movie. The deep tag can be associated with descriptive text and sent to an address provided by the viewer, either an e-mail address or an instant messaging address. Additionally, before the deep tag is created, it can be checked whether the content owner of the movie is known. If known, the content owner's rules, if any, regarding deep tagging are followed. If unknown, a set of registered content owners can be alerted of the presence of new content. When ownership of the new content is established, the already-created deep tags can be updated in accordance with the content owner's rules, if any, regarding deep tagging.

System and method for movie segment bookmarking and sharing

An ad is placed in a movie, by analyzing inherent characteristics of the movie, analyzing viewed characteristics of the movie, analyzing viewer characteristics of a viewer of the movie, obtaining advertiser preferences for placement of the ad in the movie, determining costs of placing the ad in the movie based on the inherent characteristics of the movie, the viewed characteristics of the movie, the viewer characteristics and the advertiser preferences, and placing the ad in the movie in accordance with the inherent characteristics of the movie, the viewed characteristics of the movie, the viewer characteristics, the advertiser preferences and the determined costs.

Video content placement optimization based on behavior and content analysis

An ad in a movie can be a static ad having a position in the movie that cannot be moved, or a dynamic ad having a position in the movie that can be changed. When a viewer wishes to skip a portion of the movie containing the ad, the playback system determines whether the ad is static or dynamic. If the ad is static, only the portion of the movie preceding the static ad can be skipped; the ad is unskippable. This technique is referred to as 'bounceback' since the end of the skip bounces back to the start of the static ad. If the ad is dynamic, it is moved to after the end of the skip. This technique is referred to as “slip-ad” since the ad slips to later in the movie. When a movie has multiple ads, some can be static and some can be dynamic.

Movie advertising playback systems and methods

Aspects of the subject disclosure may include, for example, determining an ad play list for an Over-The-Top video stream requested by an end user device based on a price and/or a category of a creative derived from auctions with multiple Supply-Side Platform servers. The ad play list can be determined for the ad pod according to business rules, which can include a yield policy based on increasing revenue for a publisher of the video stream, and/or which can include a competitive separation policy enforced based on the category for bid responses. Other embodiments are disclosed.

Content management in over-the-top services

Aspects of the subject disclosure may include, for example, receiving first data from each media publishing system of a plurality of media publishing systems which facilitate a presentation of media content with one or more procurable media content slots, where the first data from each media publishing system have incompatible data structures; mapping the first data from each media publishing system to second data which has a common data structure; receiving a target description from a media procurement system, the target description including information to procure media content slots provided by one or more of the plurality of media publishing systems; comparing the target description to the second data in the common data format; identifying from the comparing at least one procurable media content slot provided by one or more media publishing systems that correlates to the target description; receiving first viewership data associated with viewership of media content presentations that include the at least one procurable media content slot; generating according to the first viewership data an estimated viewership size associated with the viewership of media content presentations that include the at least one procurable media content slot; and providing, by the processing system, the estimated viewership size to the media procurement system. Other embodiments are disclosed.

Apparatus and method for allocating media content slots across disparate media supply channel systems

A method and system for producing video-segments of a live-action event involving monitoring a live-action event for detection of event-segments, detecting one or more event-triggers with detectors, determining if an event-segment occurred based on the detected event-triggers, and editing one or more video feeds into a video-segment to encompass the event-segment.

Method and system for segmenting and transmitting on-demand live-action video in real-time

An ad in a movie can be a static ad having a position in the movie that cannot be moved, or a dynamic ad having a position in the movie that can be changed. When a viewer wishes to skip a portion of the movie containing the ad, the playback system determines whether the ad is static or dynamic. If the ad is static, only the portion of the movie preceding the static ad can be skipped; the ad is unskippable. This technique is referred to as 'bounceback' since the end of the skip bounces back to the start of the static ad. If the ad is dynamic, it is moved to after the end of the skip. This technique is referred to as 'slip-ad' since the ad slips to later in the movie. When a movie has multiple ads, some can be static and some can be dynamic.

Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page, the content being associated with a digital video; determining that the likelihood exceeds a threshold and, based thereon: identifying the digital video associated with the content; obtaining a copy of a video file including the digital video and an initial portion that precedes the digital video; initiating a video player for displaying the digital video; determining a start location in the video file where the initial portion ends and the digital video begins; and configuring the video player to begin playing the video file from the start location when the user selects the content.

Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page associated with a digital video; and determining that the likelihood exceeds a threshold and, based thereon, performing at least one of the following steps before the user selects the content: initiating a mediation process to identify the digital video associated with the content; unwrapping a video tag associated with the digital video; storing at least a portion of the digital video on the client device; stitching the digital video together with a second digital video; and/or initializing a video player for displaying the digital video on the client device.

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New York, NY, United States of America

Eric M Hoffert