Google Inc.

Elissa Lee

Hal Ronald Varian

Swaminathan Krishnamurthy

Shrikant S Kelkar

Robert On

A network access device directs an electronic device, distinct from the network access device, to display graphical user interface, the graphical user interface comprising a network access self-identification user interface. The network access device obtains a selection of a user identification option, through the self-identification user interface. In accordance with a determination that the selected user identification option corresponds to a registered user (e.g., a registered user in a research panel), of a previously defined set of registered users of the network access device, the network access device enables access to a communications network, in accordance with the application of one or more logging rules corresponding to the selected user. Further, in accordance with a determination that the selected user identification option corresponds to an unregistered, guest user, the network access device enables access to the communications network, without the application of any logging rules.

System and method for tracking network traffic of users in a research panel

A system, computer-readable storage medium storing at least one program, and a computer-implemented method for tracking network traffic of users in a research panel are presented. A packet for a network device coupled to the network access device is received. An indicia corresponding to a presumptive user of the network device is obtained, where the presumptive user includes a member of a set of known users. One or more logging rules is applied to the network device, where the one or more applied logging rules correspond to the obtained indicia. Information relating to the packet is stored when the packet satisfies at least one of the logging rules applied to the network device.

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Santa Clara, CA, United States of America

Elissa Lee