Webtrends Corporation

Accelerate Group Limited

Dean C Kimball

Peter Crossley

Ethan William Dereszynski

Spencer Wood

The current document is directed to methods and systems for testing web sites. In certain implementations of the methods and systems, a testing service collects customer page-access and conversion information on behalf of a web site. The testing service is straightforwardly accessed and configured, through a web-site-based user interface, and is virtually incorporated into the web site by simple HTML-file modifications. A more efficient web-site-testing system nonuniformly distributes web-site accesses among web-page variants in order to more quickly and computationally efficiently determine a most effective web-page variant among a set of tested web-page variants. In certain implementations, nonuniform distribution of web-site accesses among web-page variants is facilitated by a Bayesian-inference method.

Method and system for web-site testing

Embodiments of the present invention are directed to methods and systems for testing web sites and web servers. In discussed embodiments of the present invention, a third-party testing service collects page-access and conversion information on behalf of a web site. The third-party testing service is straightforwardly configured through a user interface and is engaged for real-time, live statistics collection by means of simple modifications of HTML files served or provided to users by a web site.

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Renton, WA, United States of America

Dean C Kimball