Dlvr, Inc.

Brightcove Inc.

David Morel

Michael M Gordon

Matthew A Johnson

Albert John McGowan

Benjamin Lebrato Ahern

Techniques for serving a manifest file of an adaptive streaming video include receiving a request for the manifest file from a user device. The video is encoded at different reference bitrates and each encoded reference bitrate is divided into segments to generate video segment files. The manifest file includes an ordered list of universal resource locators (URLs) that reference a set of video segment files encoded at a particular reference bitrate. A source manifest file that indicates the set of video segment files is identified based on the request. An issued manifest file that includes a first URL and a second URL is generated based on the source manifest file. The first URL references a first domain and the second URL references a second domain that is different from the first domain. The issued manifest file is transmitted to the user device as a response to the request.

Providing third-party dynamic content within adaptive streaming video

Generating and using manifest files including content delivery network authentication data

Techniques described herein provide for an advertising processing engine service to act as an intermediary between client applications and advertising networks. The advertising processing engine service can provide an interface with which the client can interact, via an application programming interface (API) or directly through the use of a standardized language, thereby allowing client applications to receive advertisement data without the need to be customized to communicate with specific advertising networks. On the other hand, the advertising processing engine service can receive requests from clients and communicate these requests to advertising networks in the corresponding language and/or format they require.

Advertising processing engine service

Growing community of inventors

Tempe, AZ, United States of America

David Morel