Google Inc.

David K Windmueller

Daniel Jules Switkin

Dror Michael Marcus

Asaf Revach

A user accesses an account management system website via a user computing device and establishes a user account with the account management system. The user downloads an application onto the user computing device, which receives information for one or more loyalty cards. A loyalty card is associated with a merchant system location in response to a user request, in response to a request from a merchant device, in response to being read by a merchant POS device, or as a result of the loyalty card being identified by the account management system, based on aggregate data received from a plurality of user computing devices, as belonging to a loyalty card class associated with one or more merchant system locations. The user enters the merchant system location and the application detects the user computing device location. The application suggests the loyalty card according to user-configured alert settings.

Customized loyalty notifications

A computer-implemented technique can receive, at a computing device, a uniform resource locator (URL) for a web page and an image. A number of pixels corresponding to a desired resolution for encoding the image is determined and the image is converted to a modified image having the desired resolution. The technique can then generate a two-dimensional barcode by: (i) generating first data representative of the modified image, (ii) appending the first data to either an end of the URL to obtain a first modified URL or after a terminator bit of the two-dimensional barcode, (iii) generating second data representative of the second modified URL or the URL, and (iv) generating third data representative of an error correction code (ECC) based on the first data and the second data, wherein the two-dimensional barcode is generated based on the first data, the second data, and the third data.

Techniques for generating customized two-dimensional barcodes

A computer-implemented technique can receive, at a computing device, a uniform resource locator (URL) for a web page and a plurality of images. A number of pixels corresponding to a desired resolution for encoding the images determined and the images are converted to modified images having the desired resolution. The technique can then generate an animated two-dimensional barcode using a plurality of two-dimensional barcodes generated for the plurality of images, respectively. A specific two-dimensional barcode can be generated by: generating first data representative of the modified image and appending the first data to either an end of the URL to obtain a first modified URL or after a terminator bit of the two-dimensional barcode. The two-dimensional barcode can then be generated using the first and second data and third data representative of an error correction code (ECC) and that is based on the first data and the second data.

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Croton on Hudson, NY, United States of America

David K Windmueller