Disney Enterprises, Inc.

David A Dreispan

Joseph Kenny

Jerry A Rapella

Michael V Chiarulli

Todd Christiansen

Joseph P Kenny

There is provided a method and system for generating and distributing an encoded content transport stream. The method comprises obtaining metadata and at least one unique identifier that identifies content elements, generating a recipient specific list using the metadata and at least one of the unique identifiers, creating a content transport stream using the recipient specific list including the metadata and the identified content elements, encoding the content transport stream to generate the encoded content transport stream, and distributing the encoded content transport stream through at least one network path. The metadata may include destination points and priority information of the encoded content transport stream, which may take the form of sections of television programming or block of commercial advertisements.

Intelligent generation and distribution of an encoded content transport stream according to metadata

There is provided a system and method of recipient specific lists for distribution of media content. The method comprises obtaining at least one unique identifier (UID), wherein the at least one UID identifies a content, and wherein the at least one UID identifies a recipient location and presentation data, generating a recipient specific list (RSL) using the at least one UID, wherein the RSL includes at least one content identifier, and wherein the RSL includes at least one recipient identifier, and transmitting the RSL to an encoded content transport stream creator for creation of an encoded content transport stream. The at least one recipient identifier may correspond to a broadcast affiliate television recipient or a multichannel video programming distributor. Additionally, the RSL may contain primary content, such as television programs, movies, commercials, and promotional programming, as well as secondary content, such as content overlays, program schedules, and triggers.

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Cedar Knolls, NJ, United States of America

David A Dreispan