R.r. Donnelley and Sons Company

Daniel W Beery

James L Warmus

Mark G Dreyer

The present invention comprises an apparatus and method for reproducing master and variable information, including variable graphics information, on a display device, such as a computer network or a demand printer. Variable graphics information is stored in a database. A user is prompted to specify graph parameters (i.e. graph type, size, labels, etc.) or default values are used. Template page files containing fixed information and placeholders for variable information are generated. Image boxes are used as placeholders for variable graphics information and an executable graph file is placed in the image boxes. A text box containing the specified graph parameters and variable graphics information from the database is layered over the image box and &ldquo;tagged&rdquo; to specify that it contains variable graphics information. During interpretation of the page file, an interpreter (RIP) determines if a text box is &ldquo;tagged&rdquo; and, if so, executes the graph file to generate a graph using the specified graph parameters and variable graphics information from the database.

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Cumming, GA, United States of America

Daniel W Beery