Groupon, Inc.

Daniel M Roarty

Jeffrey Alan Holden

David Thacker

Amber Roy Chowdhury

Ruslan Gilfanov

Boris Lerner

Feras Karablieh

Emma Sawin

Pete Prokopowicz

John Mark Nickels

Matthew Joseph Hanson

David William Kunst

Eric Lefkofsky

Zachary Finley

Jeff Ayars

Jeffrey M Ayars

A method, apparatus, and computer program product are disclosed to improve generation of electronic communications. The method may include providing a plurality of content slots each configured to receive content. The method may also include maintaining a database comprising a plurality of content generators, and determining, using a processor, one of the plurality of content generators for providing content to each of the plurality of content slots. The determining the one of the plurality of promotion content generators or non-promotion content generators may include providing a first content generator of the plurality of content generators with a set of selection parameters, and receiving a first bid for one of the plurality of content slots from the first content generator. The first content generator may determine the bid based at least in part on the set of selection parameters. The method may also include assigning the first content generator to the one of the plurality of content slots based on the bid.

Method and apparatus for generating an electronic communication

Systems, apparatus, and methods for effectively allowing consumers to request promotions from a merchant are discussed herein. Some embodiments may provide for a networked device, apparatus, or server configured to: in response to determining that a merchant device is not associated with at least one available promotion, determine, via a processor, a promotion request threshold value indicating a required number of promotion requests for generating a promotion associated with the merchant device; receive a plurality of promotion requests from a plurality of consumer devices via the network; calculate, via the processor, a promotion request count associated with the plurality of promotion requests; and in response to determining that the promotion request count satisfies the promotion request threshold value, generate a promotion offer request indicating a request to generate the promotion.

Apparatus, method, and computer program product for generating promotion request data

An apparatus, method, and computer program product are provided to filter and modify option data objects and weighted values associated with option data objects through the application of specific rule sets based on the relative density of option data objects within a particularized area. In some example implementations, option data objects and related parameters are parsed to identify locations associated with the option data object and a weighted value, such as a weighted value generated by a predictive model. Based at least in part on the location associated with the option data object, a determined location of a user of a mobile device, and location-specific distance criteria, the weighted value associated with the option data object may be modified to reflect distance-related option election probabilities.

Apparatus and method for distance-based option data object filtering and modification

Systems, apparatus, and methods for providing prepurchase promotions to consumers are discussed herein. A prepurchase promotion may refer to preliminary promotional mechanism that may be accepted but is not an actual (e.g., redeemable) promotion until subsequent to merchant approval of one or more promotion parameters. Some embodiments may provide for an apparatus including circuitry configured to: provide a prepurchase impression of a prepurchase promotion to a consumer device, wherein the prepurchase promotion is associated with one or more promotion parameters including a promotional value; receive bid data from the consumer device indicating a consumer-defined accepted value and consumer acceptance of the one or more promotion parameters at the consumer-defined accepted value; and generate a request to offer a promotion including the one or more promotion parameters at the consumer-defined accepted value for transmission to a merchant associated with the prepurchase promotion.

Systems, apparatus, and methods of providing prepurchase promotions

Systems, apparatus, and methods for effectively allowing consumers to request promotions from a merchant are discussed herein. Some embodiments may provide for a networked device, apparatus, or server configured to: receive promotion request data from a consumer device indicating that a consumer is interested in purchasing a promotion associated with a merchant; determine a promotion request threshold value; in response to receiving the promotion request, increment a promotion request count, wherein the promotion request count indicates a number of consumers that have provided the promotion request associated with the merchant; determine whether the promotion request count exceeds the promotion request threshold value; and in response to determining that the promotion request count exceeds the promotion request threshold value, generate a request to offer a promotion for transmission to the merchant. Some embodiments may additionally provide for techniques for determining parameters of a promotions or prepurchase promotion.

Systems, apparatus, and methods of providing promotions based on consumer request

Growing community of inventors

Chicago, IL, United States of America

Daniel M Roarty