Cognant LLC

Daniel Gelman

James Koh

Brian A Walker

Matt Holland

Owen S Vallis

Heng Wang

Ishan Upadhyaya

Susanna Orr

Vivek Girotra

Wei Yang

Neal Nakagawa

A method, a system, and an article are provided for detecting and managing anomalies associated with content presentations. An example computer-implemented method includes: obtaining a stream of data including a record of software installations on a plurality of client devices; processing the stream of data using a real-time anomaly detector to detect a first anomaly indicating that a client device was previously associated with fraudulent software installation activity; aggregating the stream of data to generate a batch record of software installations for each publisher from a plurality of content publishers; processing each batch record of software installations using a batch anomaly detector to detect a second anomaly indicating that at least one of the publishers is associated with fraudulent software installation activity; and facilitating an adjustment of content presentations on the client devices, based on at least one of the detected first anomaly and the detected second anomaly.

System and method for detecting fraudulent software installation activity

Growing community of inventors

Palo Alto, CA, United States of America

Daniel Gelman