Samsung Electronics Co., Ltd.

Dahee Jeong

Jongin Lee

Sehyun Kim

Kwansik Yang

Kilsoo Choi

Jaesoon Lee

Youngjin Kim

Hyunjin Park

Taesoo Kim

Jongwon Kwak

Euna Ko

Yeonjoon Kim

Suwon Seo

Hyungyeon Kim

Byeongcheol Lee

Younjeong Cho

An electronic apparatus that (a) receives first data from a server, the first data including a first section in which first content data of requested content is included and a second section in which advertisement content data is insertable, but is not inserted, (b) controls the display to output a portion of content corresponding to the first content data, (c) receives second data while the portion of the content is being output by the display, the second data including a first section in which second content data of the requested content is included and a second section into which advertisement content data is inserted, and (d) controls the display to output advertisement content corresponding to the advertisement content data inserted into the second section of the received second data, based on a current playback point of the content corresponding to the first content data and the second content data.

Electronic apparatus for content playback and method for controlling thereof

An electronic device for displaying a target advertisement which displays a content screen on a display based on content data received from an external server, transmits information about the electronic device to the external server for a target advertisement, and receives first target advertisement information determined based on the information about the electronic device from the external server and displays a target advertisement by using the received first target advertisement information. Also, the electronic device performs screen mirroring such that at least a portion of the content screen is displayed on an external device, transmits information about the external device connected by the screen mirroring to the external server for a target advertisement, receives second target advertisement information determined based on the information about the external device from the external server, and displays a target advertisement by using the received second target advertisement information while performing the screen mirroring.

Electronic device and method of operating the same

An operating method of a display apparatus includes transmitting a transmission request for content-related information and resolution information of the display apparatus to a server, receiving the content-related information corresponding to the transmission request from the server, obtaining a final resolution by classifying a resolution of content included in the content-related information, based on whether the display apparatus supports upscaling, and displaying information about the content, the information including the final resolution.

Display apparatus and operating method thereof

An electronic apparatus includes: a display; a communication circuit configured to communicate with an external apparatus; and a processor. The processor is configured to: transmit, to the external apparatus, a request to receive information on a screen which is currently displayed on the external apparatus, receive, from the external apparatus, a response corresponding to the request, based on the response, identify a number of contents displayed in the screen, based on identifying that a plurality of contents is displayed in the screen, display a UI on the display for selecting one among the plurality of contents, in response to a content, among the plurality of contents, being selected by a user input through the UI, transmit a signal indicating the selected content to the external apparatus, and receive, from the external apparatus, data corresponding to the content to display an image on the display.

Electronic apparatus and control method thereof

An electronic device includes a display, a communication interface, a memory storing one or more instructions, and a processor. The processor, by executing the one or more instructions, is configured to, receive a user input for processing a second content while displaying a first content image on the display by processing a first content, identify whether a resource is available for processing the first content and the second content in the electronic device, based on the resource for processing the first content and the second content being unavailable in the electronic device, identify a peer device which has available resource to process the second content, transmit a request for processing the second content to the peer device, receive, through streaming, result second content which results from processing the second content by the peer device, from the peer device, and display, in addition to the first content image, a second content image corresponding to the result second content, on the display.

A screen mirroring method includes: when a display device mirrors a screen of a mobile device simultaneously performing a plurality of tasks, splitting a screen of the display device into a plurality of partial screens; receiving a plurality of pieces of window data corresponding to the plurality of tasks, respectively; and displaying a plurality of images corresponding to the plurality of tasks, on the plurality of partial screens, respectively, based on the plurality of pieces of window data.

Display device, mobile device, screen mirroring method of display device, and screen mirroring method of mobile device

An electronic apparatus includes: a display; a communication circuit; and a processor configured to: display an image on the display, in response to receiving a request for transmitting content of the image from an external apparatus through the communication circuit, identify whether or not to perform an operation for selecting content based on a number of content included in the image, based on the identifying to perform the operation for selecting the content, receive a user input for selecting the content from the external apparatus, and transmit data of the content, which is selected from a plurality of contents in the image according to the user input, to the external apparatus through the communication circuit, and based on the identifying to not perform the operation for selecting the content, transmit data of the image displayed on the display to the external apparatus.

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Suwon-si, South Korea

Dahee Jeong