Openwave Systems Inc.

Cynthia N Dahm

Andrew L Laursen

Alain S Rossmann

Bruce K Martin, Jr

Gregory Heumann

A method and system are disclosed for providing subscriber loyalty and retention techniques. These techniques are suitable for mobile devices with small screens and limited keypad communication. This system and method allows mobile subscribers who have been identified as being likely candidates for churning, to efficiently, visually and interactively, review an offer for a mobile service plan better meeting the subscriber's needs. The subscriber can review and execute the offer using the display and interface of a mobile device.

Online churn reduction and loyalty system

The present invention discloses a method and apparatus for providing visual interfaces to mobile subscriber account services suitable for mobile devices with a small screen and phone keypad communicating, via a wireless data network, with a remotely located server device providing the mobile subscriber account services. Apart from the interactive voice system and other related systems providing access to subscriber account services, the present invention provides direct visual interface to the mobile subscriber account services and allows mobile subscribers to efficiently, visually and interactively, for example, access desired information and place service requests, through the limited screen and phone keypad at anytime from anywhere with limited costs to the service providers and maximum convenience to mobile subscribers.

Visual interface to mobile subscriber account services

A method and system are disclosed for providing subscriber loyalty and retention techniques These techniques are suitable for mobile devices with small screens and limited keypad communication. This system and method allows mobile subscribers who have been identified as being likely candidates for churning, to efficiently, visually and interactively, review an offer for a mobile service plan better meeting the subscriber's needs. The subscriber can review and execute the offer using the display and interface of a mobile device.

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Palo Alto, CA, United States of America

Cynthia N Dahm