Spredfast, Inc.

Christopher Kerns

Michael Senftleber

Marc Schriftman

Various embodiments relate generally to data science and data analysis, computer software and systems, and control systems to provide a platform to facilitate implementation of an interface, and, more specifically, to a computing and data storage platform that implements specialized logic to predict effectiveness of content in electronic messages as a function, for example, modifiable portions of the content. In some examples, a method may include receiving data signals to cause formation of an electronic message, determining a component of the electronic message, identifying one or more message performance criteria, characterizing the component to identify a component attribute, predicting the component attribute matches at least one of the message performance criteria, and transmitting the electronic message.

Predicting performance of content and electronic messages among a system of networked computing devices

Various embodiments relate generally to data science and data analysis, computer software and systems, and control systems to provide a platform to facilitate implementation of an interface, and, more specifically, to a computing and data storage platform that implements specialized logic to optimize effectiveness of content in electronic messages as a function, for example, modifiable portions of the content. In some examples, a method may include publishing a first electronic message including data representing a subset of components of electronic message, identifying a performance criterion against which a performance metric may be monitored, monitoring a value of the performance metric, determining a match, and publishing a second electronic message.

Optimizing effectiveness of content in electronic messages among a system of networked computing device

Various embodiments relate generally to data science and data analysis, computer software and systems, and control systems to provide a platform to facilitate implementation of an interface, and, more specifically, to a computing and data storage platform that implements specialized logic to enhance speed and distribution of content in electronic messages as a function, for example, modifiable portions of the content. In some examples, a method may include identifying a performance metric values assigned to one or more portions of an electronic message, determining an equivalent to a portion of the electronic message to enhance a performance metric value, substituting the equivalent in place of the portion to form an adapted electronic message, and receiving data to set, for example, a time at which the adapted electronic message is to be published.

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Austin, TX, United States of America

Christopher Kerns