Nbcuniversal Media, LLC

Christopher Johannessen

Jayanth Kalle Marasanapalle

Babu Ozhur Narayanan

Daniel Edward Hogan

Vineel Chandrakanth Gujjar

A system for generating web analytic reports is provided. The system includes a processor configured to receive an input web page link, execute a unified tag for the input web page link, and generate unified tagged data based on the executed unified tag. The system also includes a server side translation unit configured to translate the unified tagged data to corresponding client tagged data for each of a plurality of clients. The system further includes a plurality of client side analytical units associated with a corresponding client among the plurality of clients and communicatively coupled to the server side translation unit, wherein at least a portion of the client side analytical units are configured to analyze the corresponding client tagged data for each of the plurality of clients and generate a corresponding client side web analytics report for each of the plurality of clients.

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Allentown, PA, United States of America

Christopher Johannessen