Return Path, Inc.

Christopher J Oake

George Marvin Bilbrey

Peter J Nocchiero

Sheela Isac

Jeremy K Dillingham

Sean E Jordan

A system monitor delivery of electronic mail based on subscriber and seed deliverability data. Seed deliverability data is received that includes information indicating a number of email messages associated with an email campaign that are delivered to a folder associated with one or more intended recipients of the email campaign based on a sampling of seed accounts. The seed accounts are not associated with actual recipients of the email campaign. Subscriber deliverability data is received that includes information indicating a number of email messages associated with the email campaign that are delivered to a folder associated with the one or more intended recipients of the email campaign based on one or more subscriber accounts. The seed accounts are associated with a subset of human recipients of the email campaign. One or more deliverability metrics are determined based on the seed deliverability data and the subscriber deliverability data.

Growing community of inventors

Denver, CO, United States of America

Christopher J Oake