Google Inc.

Christopher Dinn

James R Giles

Jiayao Yu

Ioan Marius Pungaru

Igor Fradlis

Tammy Wu

Charles Weill

Systems and methods for distributing network traffic during streaming are hereby provided. A server can provide a first content pod to a client device for insertion in a content break separating a first portion and a second portion of the streaming content. The server can receive, from the client device during playback of the first content pod, a request for content to insert into the content break for playback subsequent to playback of the first content pod. The request for content can be generated at a first elapsed time from initiation of playback of the first content pod via a request generation policy. The server can select a second content pod. The server can provide the second content pod to the client device during the playback of the first content pod for playback subsequent to completion of the playback of the first content pod.

Distribution of network traffic for streaming content

The present disclosure discusses systems and methods to mitigate traffic spikes in retrieving secondary content items for display in concurrently streamed content streams. The system can pre-fetch secondary content items for the upcoming secondary content slots. To retrieve an appropriate content item, the system can predict the length of the secondary content slot. The system can use the predicted length of the secondary content slot to distribute the traffic spike over a larger span of time to mitigate the spike.

Predicting break durations in content streams

Growing community of inventors

Mountain View, CA, United States of America

Christopher Dinn