Netflix Inc.

Christopher Alvino

Carlos A Gomez-Uribe

Janis Stipins

Che Hammond

Justin Derrick Basilico

Chao-Yuan Wu

Alexander J Smola

In various embodiments, an optimization engine regenerates items included in an interactive page while the user is interacting with the interactive page. In operation, an optimization engine displays a portion of the interactive page during a viewing session. Subsequently, the optimization engine computes a probability distribution for the viewing session over a set of interests based on model parameters and operations performed by the user during the viewing session. The optimization engine then regenerates items that are included in a second portion of the interactive page based on the probability distribution for the viewing session. The optimization engine displays a least a part of the resulting regenerated interactive page. Advantageously, by regenerating items included in the interactive page based on operations performed by the user during the viewing session, the optimization engine reduces the time required for the user to view an item that piques an interest.

Regenerating an interactive page based on current user interaction

Techniques for selecting and ordering groups of titles to present as recommendations. In one embodiment, for example, a method performed by one or more computing devices of an online services comprises selecting, for each of a plurality of row positions, a group of titles to fill the row position based at least in part on a relevance score computed for the group of titles. The relevance score is based at least in part on a personalized ranking for a particular user of titles in the groups in titles selected to fill the row positions. The groups of titles selected to fill to the row positions are presented as recommendations to the particular user as a sequence of rows in which each row in the sequence corresponds to one of the selected groups of titles.

Selecting and ordering groups of titles

Growing community of inventors

Campbell, CA, United States of America

Christopher Alvino