Microsoft Technology Licensing, LLC

Charles Clarke

Ariel J Lazier

Julia H Farago

Nick Craswell

Hugh J Williams

A system and method for formulating a related content query are provided. A search engine receives queries having terms for content items and stores the queries and user interaction data in a query log. Also, the search engine provides a collection of content items and related content item queries for each content item within the collection of content items, in response the queries. Each content item in the collection of content items includes terms that match the received queries. The related content item queries are generated by an advisor engine that processes the query log and each content item in the collection of content items to select query terms, different from the received query terms, which previously resulted in a specified content item being accessed or selected.

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Waterloo, Canada

Charles Clarke