Google Inc.

Google Technology Holdings LLC

Colby Nipper

Brian M Collins

Baback Elmieh

Jan J Pinkava

Douglas Paul Sweetland

Darren Mark Austin

Mark Jason Oftedal

Edgar Chung

Steven Soon Leong Toh

Eric Lai-Ong-Teung

Brandon Hyman

Daniel ManHung Wong

Zhiming Zhuang

Sen Yang

Diane Wang

Mark Dochtermann

Jay Steele

Tarik Abdel-Gawad

Paulo Coelho

Douglas Muir

Samantha Raja

Allen Khorasani

Matthew Gilgenbach

Jackson Lango

Suddhasattwa Bose

Ashley Pinnick

Drew Skillman

Steven Toh

In one general aspect, a method can include capturing first features associated with a real-world physical area as a model and associating an AR object with a fixed location within the model. The method can include capturing second features associated with a real-world location corresponding with a portion of the real-world physical area. The method can include associating the captured second features with a location in the model, corresponding with the real-world location, as an AR anchor where the AR object is associated with the AR anchor.

Methods and apparatus for venue based augmented reality

Disclosed are various embodiments for selecting augmenting reality (AR) objects based on contextual cues associated with an image captured by a camera associated with electronic device. Contextual cues are obtained at an electronic device and AR objects are identified from a memory associated with the electronic device. The electronic device implements a processor employing image segmentation techniques to combine the identified AR objects with the captured image and render the combined image for display at a display associated with the electronic device.

Selecting augmented reality objects for display based on contextual cues

In one general aspect, a method can include receiving a representation of a real-world scene captured by a user using a mobile device where the real-world scene is a portion of a real-world physical area. The method can include associating a location of the mobile device with an AR anchor based on a comparison of the representation of the real-world scene with a portion of a model of the real-world physical area. The method can include triggering display of an AR object associated with the model of the real-world physical area within the mobile device based on the location of the mobile device.

A system and method for providing an interactive media content with explorable content on a computing device that includes rendering a field of view within a navigable media content item; rendering at least one targetable object within the media content item; through a user input mechanism, receiving a navigation command; navigating the field of view within the media based at least in part on the received user input mechanism; detecting a locking condition based, at least in part, on of the targetable object being in the field of view and entering a object-locked mode with the targetable object; and in the object-locked mode, automatically navigating the field of view to substantially track the targetable object of the object-locked mode.

System and method for navigating a field of view within an interactive media-content item

Techniques and apparatuses for view-selection feedback for a visual experience are described. These techniques and apparatuses enable writers, directors, and other story creators to create or alter visual experiences based on feedback provided by view selections made during visual experiences. This feedback can be analyzed to determine portions of a visual experience that users focused on, wanted to see more of, were not interested in, found difficult to understand, and so forth. With this feedback, visual experiences, such as live-action movies and animated shorts, can be created or improved.

View-selection feedback for a visual experience

This document describes techniques and apparatuses for small-screen movie-watching using a viewport. These techniques enable viewers to experience movies and other media programs using a small screen as a viewport to the movie rather than dramatically compressing or cropping the movie to fit the small screen. A viewer may select whatever portion of the movie imagery he or she desires to experience through the small screen at a size sufficient to perceive details of plot elements and an environment in which the plot elements interact. Thus, the viewer may follow plot elements central to the plot while also exploring the environment that provides context for these plot elements.

Small-screen movie-watching using a viewport

This document describes techniques and apparatuses enabling view-driven consumption of frameless media. These techniques and apparatuses provide frameless media and enable a user to engage with the frameless media by orienting a viewing device within the world created by that frameless media. This orienting by the user drives what the user sees in this world and when the user sees it.

View-driven consumption of frameless media

Techniques and apparatuses for visual storytelling on a mobile media-consumption device are described. These techniques and apparatuses enable a user to view events central to the story while also viewing context for the story. By so doing, a user may enjoy the story as the story's author intended without sacrificing a user's ability to engage with the story's context.

Visual storytelling on a mobile media-consumption device

A method performed by a processor of a electronic device, including rendering (), on an electronic display, a line segment having a first direction and moving in a second direction. The method also includes a step of determining () whether the direction of the line segment (the first direction) is in the same direction that the line segment is moving (the second direction). If the processor determines that the line segment is not moving in the same direction of the direction of the line segment (the first direction), then the processor performs () a first action, such as adjusting the color intensity of the line segment. If the processor determines that the line segment is moving in the same direction of the direction of the line segment (e.g., the two directions are substantially parallel to each other), then the processor performs () a second action.

Method of enhancing moving graphical elements

A method carried out by a graphics processing apparatus samples a texture value of a first texture layer at an offset to a second texture layer of a surface and adjusts pixel color for a pixel of the second texture layer using the texture value such that an appearance of depth is created between the first texture layer and the second texture layer. The method may adjust the pixel color using the sampled texture value alpha component. Another method includes transforming a surface normal vector to eye space for a surface having at least first and second texture layers mapped thereto, determining an offset between the first texture layer and the second texture layer using the transformed surface normal vector, sampling a texture value of the first texture layer using the offset, and adjusting pixel color for a pixel of the second texture layer using the texture value.

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South San Francisco, CA, United States of America

Brian M Collins