International Business Machines Corporation

Brian Hull

Donna Karen Byron

Edward Eugene Seabolt

Florian Pinel

Carmine M DiMascio

Robert N Redmond

William S Spann, Iii

Domenic A Venuto

Mary Swift

A method of configuring a widget defining a user interface includes parsing content from a corpus comprising documents describing a plurality of products, selecting a plurality of pillars from the content, wherein the pillars are descriptors describing a product space of the products, determining an affinity of each of the products to each of the pillars, receiving, via the widget, a selection of a first pillar, and displaying a given product in the widget, the given product selected from the products given the selection of the first pillar.

Automated curation of digital information and user interface for same

Aspects of the invention include receiving, at a processing system, weather data that is associated with a target consumer. Content of a digital advertisement for a vendor is selected based at least in part on the weather data that is associated with the target consumer, and information about an item or a service provided by the vendor. The digital advertisement, including the content, is transmitted for presentation to the target consumer via a user interface. A response to the digital advertisement is received from the target consumer. The content of the digital advertisement is modified based at least in part on the response to the digital advertisement from the target consumer. The digital advertisement, including the modified content, is transmitted for presentation to the target consumer via the user interface.

Cognitive advertising triggered by weather data

Growing community of inventors

Brooklyn, NY, United States of America

Brian Hull