Inmar Clearing, Inc.

Brent Snyder

Irving Turner

A content influencer scoring system may include influencer computers each associated with a respective content influencer having influencer historical performance data and legacy influencer content associated therewith. A remote server may obtain advertisement campaign data associated with an advertisement campaign and parse the advertisement campaign data for advertisement keywords. The remote server may match content influencers to the advertisement campaign data based on the advertisement keywords and, for each content influencer, generate an advertisement campaign score. The score may be generated by determining whether the content influencer is suitable for the advertisement campaign based upon a term frequency of the advertisement keywords for each document from the legacy influencer content, and frequency of the advertisement keywords across the documents, and when suitable, determining whether the advertisement campaign score based upon the historical performance data to generate the advertisement campaign score.

Growing community of inventors

Rogers, AR, United States of America

Brent Snyder