Facebook, Inc.

Bowen Pan

Mary Pao-an Ku

Deborah Liu

Derek Chirk Yin Cheng

Anand Subbarayan

Derek Cheng

Oliver Shijie Zheng

Kwok Ngai Eric Lo

Francesco Fogu

Stephen Moore Davis

Christina Joan Sauper

Shuo Song

Samuel Hoang

Lui Lui Wong

Christopher Richard Tanner

The present disclosure is directed toward systems and methods for managing electronic messages via a social networking system. For example, systems and methods described herein involve organizing electronic messages and/or communication threads related to a product offered by sale via the social networking system. Furthermore, systems and methods described herein can generate and send electronic messages that are related to the status of a product that a product seller has advertised for sale via the social networking system.

Managing ecommerce messages via a social networking system

The present disclosure is directed toward systems and methods for managing commerce related groups and communications within a social networking system. For example, systems and methods described herein can identify characteristics of social networking system groups and posts, and determine, based on the identified characteristics, whether the social networking system groups and posts are for-sale groups and sale listings, respectively.

Managing commerce groups and posts in a social networking system

The present disclosure is directed toward systems and method for managing social networking system for-sale groups. For example, systems and method described herein identify sale listings within social networking system for-sale groups and aggregates the identified sale listings into a personal town square for a particular social networking system user. Furthermore, systems and methods can reorder the personal town square based on likes and interests of the social networking system user.

Managing for-sale group postings

The present disclosure is directed toward systems and methods for managing commerce-related communications within a social networking system. For example, systems and methods described herein can identify a particular social networking system post and can generate an optimized version of that particular post. In one or more embodiments, systems and methods described herein can also identify additional social networking system posts that are related to the particular social networking system post.

Managing commerce-related communications within a social networking system

One or more embodiments of the disclosure provide systems and methods for improving a user experience for performing transactions between potential buyers and sellers online via real-time communications. For example, a social marketplace system enables a potential buyer to initiate a real-time communication with a seller without the potential buyer having to provide contextual information regarding the item to the seller. In one or more embodiments, the social marketplace system provides a banner, in connection with the real-time communication, populated with structured data associated with the item that the potential buyer and the seller are discussing.

Providing structured data in real-time communications

The present disclosure is directed toward systems and methods for identifying sold indicators within for-sale groups hosted by a social networking system. For example, systems and methods described herein identify information and social networking activities associated with a sale listing to determine whether an item advertised by the sale listing has been sold. Furthermore, systems and methods can prompt a seller associated with the sale listing to take action with regard to the sale listing in response to a determination that the item advertised by the sale listing has been sold.

Growing community of inventors

Palo Alto, CA, United States of America

Bowen Pan