A9.com, Inc.

Benjamin Jackson Roach

Whitney Gale Spathelf

Sean Michael Bell

Approaches are described for an interface element that displays progressively more information about a search result in a listing of search results. In an embodiment, a user interacts with a search result, for example by utilizing a gesture on a touch-sensitive display, and a supplemental content item is generated and displayed using, in one example, a subset of available supplemental information associated with the search result. The display of the supplemental content item is accompanied by an animation is some embodiments whereby the supplemental content item visually 'slides' over to replace the search result.

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Seattle, WA, United States of America

Benjamin Jackson Roach