Samsung Electronics Co., Ltd.

Avner Ronen

Jonathan P Gaiser

Chris Turkstra

Sophia H Sung

Maxel J Keene

Margaret Smith

A method of displaying a home menu interface on a content viewing device, such as a television, is described. The interface is comprised of two components: a launcher and an accelerator. Each of these components include multiple tiles. One type of launcher tile represents a content source. The user can select this tile and enable a direct link to the content source application. Only after selecting the tile, does the content source application open. An accelerator is associated with a specific content source. An accelerator tile displays content previews or enables easy playback of content provided by the content source. The user can select an accelerator tile and enable a deep link to the content, taking the user straight to the content, bypassing a hierarchy of menu options.

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Chestnut Ridge, NY, United States of America

Avner Ronen