Yahoo! Inc.

Excalibur Ip, LLC

Oath Inc.

R2 Solutions, LLC

Samsung Electronics Co., Ltd.

Athellina Athsani

Marc Eliot Davis

Joseph James O'Sullivan

Chris Theodore Kalaboukis

Christopher William Higgins

Christopher T Paretti

Ronald Martinez

Ron Martinez

Elizabeth F Churchill

Chris W Higgins

Marc David Perry

M Cameron Jones

Barry Crane

Stephan Douris

Gary Clayton

Victor Chen

Christopher S Jaffe

Christopher Kalaboukis

Vitaliy Tsaran

Alan Jay Brightman

Rahul Nair

David Ayman Shamma

Simon P King

Edward Stanley Ott, Iv

Lawrence Gordon Tesler

Roberto Warren Fisher

Carrie Burgener

Irfan Presswala

Chris Higgins

Joesph O'Sullivan

A system and method for Context Enhanced Mapping. A request is received from a user over a network for a map comprising an identification of a physical location, and at least one criteria. The physical location is mapped. Spatial, temporal, topical, and social data available to the network relating to the physical location and criteria is retrieved using a global index of data available to the network and prioritized for inclusion based upon the user and context of the request. The map of the physical location and at least some of the retrieved spatial, temporal, topical, and social data is displayed on a display medium.

System and method for context enhanced mapping

A system for monetization of content includes a storage device for storage and retrieval of data, and a library of content and advertisements stored within the storage device. The library comprises an organizational structure for facilitating the storage and retrieval. The system also includes a monetization engine for identifying within the library a first content item having a first monetizable feature. The system is configured for selecting a second content item from several content items within the library, and associating the second content item to the first content item by using the first monetizable feature for presentation of the second content item in conjunction with the first content item. Further embodiments include various additional systems, methods, and computer readable media for implementation of the foregoing.

Systems and methods for augmenting digital content

Disclosed are methods and apparatus for implementing a reality overlay device. A reality overlay device captures information that is pertinent to physical surroundings with respect to a device, the information including at least one of visual information or audio information. The reality overlay device may transmit at least a portion of the captured information to a second device. For instance, the reality overlay device may transmit at least a portion of the captured information to a server via the Internet, where the server is capable of identifying an appropriate virtual billboard. The reality overlay device may then receive overlay information for use in generating a transparent overlay via the reality overlay device. The transparent overlay is then superimposed via the device using the overlay information, wherein the transparent overlay provides one or more transparent images that are pertinent to the physical surroundings. Specifically, one or more of the transparent images may operate as 'virtual billboards.' Similarly, a portable device such as a cell phone may automatically receive a virtual billboard when the portable device enters an area within a specified distance from an associated establishment.

Apparatus and method for superimposing a virtual object on a lens

A method and system are provided for targeting specific users with specific requested actions to be performed by the user and verified by any methods on behalf of an advertiser within an Internet display advertising campaign. The system discloses techniques for receiving an advertiser's requested actions and corresponding definitions of what constitutes a satisfaction of the action. The disclosure also details techniques for determining if and when and to what degree a requested action has been completed or satisfied by the targeted user, and details corresponding techniques for compensating the user and any other real or virtual entity who had contributed to the satisfaction of the requested action. The system implements a network of sensors that can aid in the determination of if and when and to what degree a requested action has been completed or satisfied. The network of sensors registers sensor recordings within a specialized sensor recording marketplace.

Operating a sensor recording marketplace

In the Internet field, interfaces which support social interaction are used by two or more people to share information and content. An example is a geolocation (map-type) interface (a web page for instance) which is relied upon by users to obtain travel routes, plan trips and find geolocation information, such as stores, restaurants and other places. Described here is a system for advertising whereby targeted advertisements are displayed to users of such an interface and the advertisements are the result of an analysis of user behavior during a particular interface session or several sessions, so advertisements are closely targeted to each particular user.

Computerized system and method for displaying a map system user interface and digital content

A system and method which may allow a requester to post a search query and get time-sensitive responses from other users who are best suited to respond to the search query. The system may find out such best suited responders based on their location, activity and time affinity/proximity to the search query, and forward the search query to them. The system may then return the responses to the requester. The system may also be able to automatically answer search queries based on users' historical query-response activities. By matching a search query with users knowledgeable about it, the invention may help a requester to get timely and accurate responses to his search query.

System and method for communal search

A method for placing advertisements selects a first content from a variety of content, analyzes the first content for the presence of advertiser references, and matches a first advertisement from an advertiser to the first content by using the advertiser references. This method determines a set of presentation preferences for presentation of the first advertisement in conjunction with the first content and includes the set of presentation preferences with the first content. In some cases, the method embeds the presentation preferences as advertising information into the first content. Advantageously, the method presents the first advertisement in conjunction with the first content by using the presentation preferences. Further, the method tracks the presentation of content for monetization events and stores the tracking information in a log. The monetization event includes, for example, an impression, a click, an acquisition, and/or a conversion. Further embodiments include a system and a computer readable medium for implementation of the foregoing.

Advertising associated with multimedia content

A system and method for improved mapping and routing. A request for the determination of a route is received over a network. The request comprises an identification of a requesting user, and at least one objective. Spatial, temporal, topical, and social data available to the network which relating to the requesting user and the request objectives are retrieved using a global index of data available to the network. At least one entity which satisfies at least one request objective and which has a physical location known to the network is selected using the retrieved spatial, temporal, topical, and social data. At least one physical route is mapped between a starting location and the selected entity and is displayed on a display medium. Sponsored and recommended content available to the network which relates to the requesting user, and at least one objective can additionally be displayed on the display medium.

System and method for improved mapping and routing

Apparatus, interfaces, and computer instructions are provided for establishing an association between a user and a declared interest, such as a brand or some other subject, and for generating a map to display the interests of one or more users. An association is established between an interest identifier, a user, and target object selected based upon an action of the user. The target object may include a location that may be specified by coordinates. The action may include selection of the at least one location by the user. Selection may include selecting a user interface feature that causes the at least one location to be selected based upon a geographical position of the user. The position may be determined by a Global Positioning System device carried by the user. Techniques are also disclosed for identifying people who are potentially interested in a given interest, or in a second interest related to a first interest, based on previously established interest-location-user associations.

Computerized system and method for generating and updating a map user interface

Routing information (e.g., routing information displayed in an electronic map or provided as verbal travel directions) is generated and presented to a user in a tailored manner. A request for routing information is received from a user. Spatial data, temporal data, social data, or topical data is retrieved that is related to the user and/or to a location or change of location of the user. Based on the retrieved data and the routing information, information display data is generated, and is provided to an electronic device of the user to generate an information display. An attribute of the information display is configured/modified based on the location information and/or on the spatial data, temporal data, social data, and/or topical data. For example, a display attribute and/or an audio attribute of the information display may be modified.

Optimization of map views based on real-time data

Methods for augmenting user-generated content using a monetizable feature

A method includes discovering live video feeds. The discovered live feeds are presented on a website. The viewing of one or more live video feeds and interaction with entities that are generating the live video feeds is enabled.

Distributed live multimedia switching mechanism and network

Methods, systems, and computer program products for providing recommendations for an activity to a user are provided. In one method, the method tracks status information of a plurality of users, and detects a trigger for providing recommendations for an activity. In response the trigger, the method identifies a cluster of users based on the status information of the users. The method further retrieves profiles and behavioral characteristics of the users in the identified cluster, and provides one or more recommendations for the activity to the user based, at least in part, upon the behavioral characteristics and the profiles.

System and method for providing recommendations

A method and apparatus enabling inter-widget communication and control uses a central server to receive selected widgets and settings associated with at least one widget, wherein the received settings are used to at least partly determine the settings of the other selected widgets according to a pre-defined relationship between or among the widgets.

Growing community of inventors

San Jose, CA, United States of America

Athellina Athsani