Google Inc.

Symantec Operating Corporation

Veritas Technologies LLC

Anurag Agarwal

Rajas Moonka

Alan Eneev

Alexei Y Barski

Kuldeep M Gharat

Oren Eli Zamir

Ping Wu

Kai Chen

Craig Harmer

Deepak Jindal

Vadim Furman

Dheer Moghe

Sushant Jain

Gurmeet Singh Manku

Gagan Aggarwal

Bhavesh R Mehta

Gaurav Jain

Dawn Chamberlain

Joseph Michael Maionchi

Barbara Stanley

Nookala Sunder Phani Kumar

Harold B Prince, Jr

Raghava Hassan Nanjunda Swamy

Edwin F Menze, Iii

Jobi Ariyamannil

Xun Liu

Nandakumar Ramani

Yi Feng

Nahi OJeil

Raghava Hassan Swamy

In general, this specification relates to content presentation. In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of presenting an ad within a mobile application interface of a mobile device; receiving a user selection of the ad; determining that a browser session is to be initiated in response to the user selection of the ad; generating a request URL, using one or more processors, where the request URL includes a device identifier for the mobile device; and submitting the URL request using the browser including: determining whether an ad cookie associated with the ad exists on the browser, and if the cookie associated with the ad exists, sending an ad cookie identifier along with the request. Other embodiments of this aspect include corresponding systems, apparatus, and computer program products.

Tracking user conversions across mobile applications and browsers

The subject matter of the disclosure is embodied in a method that includes identifying a user-list which is based on owned or permissioned data, wherein the user-list is associated with a corresponding owner database. The method also includes providing an application programming interface (API) configured to communicate with the owner database, and receiving, from the owner database through the API, metadata related to the user-list. The metadata at least includes data describing a category for the user-list. The method further includes storing in a searchable database a user-list identifier corresponding to the user-list and the associated metadata, and providing a user-interface that includes the user-list identifier and the corresponding associated metadata. The user-interface is configured to receive one or more management instructions related to the user-list from a user-list subscriber.

User-list management

Scalable systems and methods for delivering ordered data updates from a plurality of data sources are provided. A described method includes receiving, a data update from a data source and assigning a global sequence identifier and a previous global sequence identifier to the data update. The global sequence identifier indicates a position of the data update in a sequence of data updates received from a plurality of data sources. The previous global sequence identifier is a global sequence identifier assigned to a preceding data update received from the same data source. The method further includes determining whether the preceding data update from the same data source has been delivered by comparing the previous global sequence identifier with a low water mark. The low water mark is an upper bound on a range of global sequence identifiers associated with data updates that have been delivered.

Scalable systems and methods for providing ordered update delivery

Various methods and systems for implementing a file change log in a distributed file system are disclosed. In one embodiment, a method involves operating a distributed file system that presents a namespace and maintaining a file change log for the namespace. Operating the distributed file system involves executing an instance of a file system on each of several nodes. Maintaining the file change log can involve maintaining a single file change log for the namespace. Updates to the single file change log can be handled by a primary node or controlled using a locking mechanism. Alternatively, several private file change logs (e.g., one per node) can be maintained, and these private file change logs can be merged into a single file change log (e.g., by a primary node).

System and method for maintaining a file change log within a distributed file system

Systems, methods, computer program products are provided for presenting content. An example computer implemented method includes identifying, by a data exchange engine executing on one or more processors, one or more user lists based on owned or permissioned data, each user list including a unique identifier; associating metadata with each user list including data describing a category for the user list, population data describing statistical or inferred data concerning a list or members in a given user list and subscription data including data concerning use of a given user list; storing in a searchable database a user list identifier and the associated metadata; and publishing for potential subscribers a list of the user lists including providing an interface that includes for each user list the unique identifier and the associated metadata.

User list identification

In general, a computer-implemented method of managing data exchange includes registering a plurality of data sellers with a computer-implemented data exchange; registering a plurality of data buyers with the computer-implemented data exchange; mediating data sharing arrangements between pairs of the buyers and sellers, the arrangement defining prices and permitted uses of data provided by a data seller to a data buyer; and enforcing, on behalf of the data seller, restrictions imposed by the negotiations on data use by the data buyer.

Method, medium, and system for detecting data misuse

The disclosure provides various embodiments of systems, methods, and software for supporting server-side product catalogs. Software for managing ad serving may comprise computer readable instructions embodied on media and be operable to identify a logically local directed graph representing a logically remote network property associated with a publisher. The network property is associated with at least one product catalog representing a package of network ad slots. The software may then generate an ad service flight plan for serving various ones of a plurality of ads associated with a first of the network ad slots using an iterative solution on the directed graph.

Calculating flight plans for reservation-based ad serving

A computer-implemented method comprises receiving a request for content from a user, determining two user lists that are associated with the user, each user list including a definition that characterizes members of a respective user list, determining a consumer is a subscriber to the two user lists, determining the consumer has indicated a preference to target members that are included in both user lists, and providing an indication to the consumer for all users that are included in both user lists including providing the definitions associated with both user lists along with the request to the consumer.

Joining multiple user lists

Methods, systems, and apparatus, including computer programs encoded on computer storage media, for receiving data including a user identifier associated with a user and one or more key-value pairs associated with the user's access of a resource. Each key-value pair includes a key and a value provided by the resource. Upon determining that the received data satisfies one or more rules associated with a user list comprising user identifiers, the user identifier is added to the user list.

Using rules to determine user lists

Competitive content item serving is provided. Competitive content item serving can include the ability to receive a request for a content item and to compare an expected return for a first network content item to an expected return for a second network content item. Based upon the comparison, it can be determined whether to provide the first network content item to the publisher.

Competitive advertising server

A system and method for evaluating documents for approval or rejection and/or rating. The method comprises comparing the document to one or more criteria determining whether the document contains an element that is substantially identical to one or more of a visual element, an audio element or a textual element that is determined to be displeasing.

Detecting and rejecting annoying documents

A method, system, application programming interface, computer system and computer program product to provide locks for controlling access to data by nodes in a multi-node system while minimizing the number of messages sent between nodes. Locks can be grouped into blocks of locks, and exclusive access to data protected by locks in a block of locks can be granted together to a block agent for a particular node. The block agent handles requests for access to the data on behalf of clients running on the respective node. The block agent sends a message to a block master running on another node only when a request is made for access to data to which the block agent has not already obtained access. Access can be granted to a block agent for an entire block or for a portion of a block of locks.

Growing community of inventors

Sunnyvale, CA, United States of America

Anurag Agarwal