Facebook, Inc.

Andy Lien

Ken Taro Deeter

Wayne Kao

David C Thomsen

Sizhe Chen

David Shein

Ryan Joseph Moniz

Alexander William Watts

Yujing Zhang

Xiaoyu Guang

Katherine Nicole Geiger

Camelia Dobrin

Meridith Major Blascovich

Pelle Elander Wisten

Eugene Letuchy

An online system maintains a page of content for a user that includes content provided to the online system by the user. To allow the user to more easily present content items to other online system users, the online system receives an objective specifying a desired interaction by users presented with the content item from the user and generates a set of content items from content included on the page. One or more content items of the set are selected and a budget for presenting the selected one or more content items is received, and the online system includes one or more of the selected content items in selection processes along with bid amounts based on the budget that select content for presentation to other users. The online system may update the selected content items of the set over time as content included on the page is modified.

Generating content items for presentation to online system users from content included on a page maintained by the online system

A social networking system notifies its users of different events and actions taking place inside the social networking system. To present notifications that are most likely to be of interest to the user, the social networking system observes the interactions of the user with notifications presented to the user and suggests an option to opt-out of notifications associated with a source based on the observed interactions. The option to opt-out of notifications associated with the source may be presented if the users interactions with the notifications presented are below a threshold. Notifications associated with a social group are presented to the user based on factors describing the group and the relation between the user and other users of the social group, for example, seniority of the user, size of the group, and the rate at which user actions associated with the group are received.

Sending notifications to members of social group in a social networking system

Growing community of inventors

Foster City, CA, United States of America

Andy Lien