Bazaarvoice, Inc.

Andrew Chen

Sam Decker

Maksim Borisovich Smolev

Jon Loyens

Jacy Myles Legault

Garrett Eastham

Patrick Barrett

Oliver Wong

Techniques for collecting data indicative of one or more browsing behaviors (e.g., completing a transaction on a website) are described. User generated content (UGC) that affects user behavior may be identified, such as product reviews that, if read by a user, are statistically more likely to cause that user to make a purchase. A metric may be assigned to particular user generated content, where the metric indicates an extent to which the particular user generated content is associated with a particular browsing behavior. Based on the assigned metric, particular UGC may be included in a web page. For example, the product review that is most likely to cause a user to make a purchase may be placed in a prominent location on a web page in order to increase sales and revenue. Browsing behaviors may be positive or negatively associated, and metrics assigned to UGC may be based on visibility.

Identifying and assigning metrics to influential user generated content

Systems and methods to facilitate the collection and processing of content generated by users are disclosed. Specifically, in one embodiment, user generated content may be aggregated from multiple retailers. This user generated content may be processed to obtain a variety of statistical data associated with the user generated content, including an importance metric. This importance metric may be utilized to rank the products of the manufacturer such that statistical, or other, data related to the manufacturer's products may be presented to a user in the order of product importance.

Method and system for providing performance metrics

Systems and methods for providing a manufacturer portal are disclosed. More specifically, in one embodiment a content distribution system, as a central location for user generated content may also provide manufacturers with a portal to monitor, and participate in, the process of content generation and distribution. This portal may provide the manufacturers with the ability to: view generated content related to that manufacturer and to filter this user generated content utilizing a wide variety of criteria and to generate content which may be responsive to presented generated content. Content generated by a manufacturer through their portal may subsequently be incorporated into one or more retailer's site utilizing the content distribution system.

Method and system for providing content generation capabilities

Systems and methods for promoting user generation of content are disclosed. More particularly, embodiments of systems and methods to facilitate the generation of content by users are disclosed. Specifically, in one embodiment, in order to drive generation of desired content, the generation of content by a user may be linked to an opportunity to generate additional content (where the two types of content may be the same or different). In particular, in certain embodiments when a user has generated a first type of content the opportunity to generate a second type of content may be presented to that user.

Growing community of inventors

Austin, TX, United States of America

Andrew Chen