Avery Dennison Corporation

Amy Van

Craig William Potter

David W Whitman

Craig W Potter

Methods of preparing extended content labels from prefabricated adhesive assemblies are described. The methods do not require delamination or relamination of the prefabricated adhesive assemblies. The prefabricated adhesive assemblies include a transparent face layer and an adhesive layer sensitive to radiant energy. Extended content printing is applied to a front face of the face layer. A mask is positioned between the adhesive layer and a radiant energy source. Radiant energy not blocked by the mask reduces the adhesion of irradiated portions of the adhesive layer. A floodcoat is applied over the extended content indicia, and front side indicia is applied over the floodcoat and is visible through the face layer and adhesive layer from a back side of the face layer.

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Beachwood, OH, United States of America

Amy Van