Microsoft Technology Licensing, LLC

Amit A Dhodapkar

Shannon B Vosseller

Arvind Kumar Peechara

David Alexander Collacott

Juan G Mendez Fernandez

A hybrid channel map is described. In an implementation, a client obtains a plurality of channel maps, each from a respective one of a plurality of content providers that are configured to provide content via channels to the client. A hybrid channel map is formed from the plurality of channel maps.

Hybrid channel map

Adaptive caching techniques are described. In an implementation, a head end defines a plurality of cache periods having associated criteria. Request data for content is obtained and utilized to associate the content with the defined cache periods based on a comparison of the request data with the associated criteria. Then, the content is cached at the head end for the associated cache period.

Adaptive caching in broadcast networks

In an implementation of broadcast content delivery, content is broadcast to television-based client devices via a broadcast communication link. The content can be generated for display to include a user-selectable control to initiate a request for additional content that includes broadcast content and/or on-demand content. A content provider receives the request for the on-demand content from a client device via a two-way communication link, and broadcasts the on-demand content to the television-based client devices via a channel of the broadcast communication link. The content provider also communicates an identifier via the two-way communication link to the client device such that the client device can identify the channel of the broadcast communication link and receive the on-demand content via the broadcast communication link.

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Cupertino, CA, United States of America

Amit A Dhodapkar