Google Inc.

Aman Bhargava

Andrew Stephen Tomkins

Yonatan Zunger

Andrew Ames Bunner

Boris Mazniker

Carlos Ellis Whitt

Abhijit Bose

Aleksandr Kennberg

Lan Liu

Rachel Ida Rosenthal Schutt

The disclosure includes a system and method for providing a customized stream of content to a user. The system includes: an item sourcer for gathering one or more content items from one or more content sources; a behavior indicator module and scorer for determining one or more behavior scores for the one or more content items; a content indicator module and scorer for determining one or more content scores for the one or more content items; a score combiner for aggregating the one or more behavior scores and the one or more content scores to generate one or more item scores for the one or more content items; a content diversifier for determining one or more diverse items from the one or more content items; and a stream generator for generating a customized stream of content for the user from the one or more diverse items.

Customizing content in a social stream

In general, the subject matter described in this specification can be embodied in methods, systems, and program products. A request that a server system deliver textual posts to a computing device may be received. Posts may be associated with a geographical place of posting and a temporal age. A value that represents a geographical distance from the computing device to the geographical place of posting can be identified. A score for a post may be based on the value that represents the geographical distance and the temporal age of the post. An indication of the score for the particular post may be provided to the computing device so as to cause the computing device to display an indication of the post and to visibly indicate a prominence of the post. The indication of prominence of the post is based on the indication of the score for the post.

Determining message prominence

Growing community of inventors

Santa Clara, CA, United States of America

Aman Bhargava