Khoros, LLC

Allison Savage

Morten Moeller

Nemanja Spasojevic

Phu Nguyen

Gouning Hu

Guoning Hu

A computer-implemented system including a data store: a content items database, a user account database, and one or more servers configured to execute a computer program to perform one or more of the following: receiving content items from content database that are associated with a topic selected by a user for posting on a social network, wherein at least one content item is associated with an URL; estimating a post to a reaction filter for a time interval for the social network for the user, calculating a reaction profile associated with reactions to posts on the social network by aggregating reaction time of a plurality of users on the social network for one or more content items posted on the social network; determining a schedule for posting the content items on the social network as a function of the post to reaction filter and reaction profile.

System and method of providing a platform for managing data content campaign on social networks

A computer-implemented system is disclosed for providing a platform for managing a campaign for publishing data content on social networks to increase audience member reaction to the data content. The system comprises: a data store: a content items database, wherein data associated with content items on one or more topics that is intended to be posted on social networks are stored; a schedule database, wherein data associated with schedules for posting the content items are stored; user account database, wherein data associated with registered users are stored; one or more servers coupled to the data store, wherein the one or more servers are programmed to execute computer program steps, the computer program steps comprising: receiving content items from content database that are associated with a topic selected by a user for posting on a social network, wherein the one or more content items are associated with one or more URLs; estimating a post to a reaction filter for a time interval for the social network for the user, the post to a reaction filter representative of the probability distribution that a reaction to a posted content will occur within the time interval; calculating a reaction profile associated with reactions to posts on the social network by aggregating reaction time of a plurality of users on the social network for one or more content items posted on the social network; determining a schedule for posting the content items on the social network as a function of the post to reaction filter and reaction profile; and posting the content items on the social network in accordance with the schedule.

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Austin, TX, United States of America

Allison Savage