Disney Enterprises, Inc.

Alex Christopher Wilde

John Cody Hampton

Bob Hickman

Brent David Strong

Jeffrey Elbert

Przemyslaw Iwanowski

Matthew S Daly

Sarit Ghildayal

Amanda Marie Leahy

A gameplay system for providing interactivity based on a piece of merchandise or other object held or worn by a player. The system includes an object identification assembly, which may be a modified computer vision system, that operates to sense, for a gameplay participant, the presence and identity of a particular augmenting object such as themed merchandise worn or held by a rider of a theme park ride. The sensing may be performed by detecting an on-and-off pattern of light emitted from the object. In response, the gameplay system selects or modifies the interactive features of gameplay associated with the participant based on the identified augmenting object. For example, the interactive features are selected from memory by the gameplay system controller to match a character associated with the augmenting object during any interactive gameplay. This allows the gameplay participant to choose their abilities or powers for gameplay.

Gameplay system with play augmented by merchandise

A gameplay system for providing interactivity based on a piece of merchandise or other object held or worn by a player. Th system includes an object identification assembly, which may be a modified computer vision system, that operates to sense, for a gameplay participant, the presence and identity of a particular augmenting object such as themed merchandise worn or held by a rider of a theme park ride. The sensing may be performed by detecting an on-and-off pattern of light emitted from the object. In response, the gameplay system selects or modifies the interactive features of gameplay associated with the participant based on the identified augmenting object. For example, the interactive features are selected from memory by the gameplay system controller to match a character associated with the augmenting object during any interactive gameplay. This allows the gameplay participant to choose their abilities or powers for gameplay.

A design for build-your-own (BYO) toys in which each build participant is provided a toy body or base part and asked to select a data key for their toy. The key has associated with it a set of build-time functions or special effects as well as post build-time functions. The toy body includes a controller that is operable to sense or detect when the key is properly installed or attached to the toy body (e.g., in a key receptacle or interface) and, in response, to read an identifier (ID) (e.g., a static code as may be provided in an RFID tag/chip). The controller may then operate onboard functional elements such as lights and a sound system to provide functions or special effects linked to that key's ID. Each key type may have different special effects associated with it for use during build time and during post build time.

Toy with build-time effects

Growing community of inventors

Orlando, FL, United States of America

Alex Christopher Wilde