Amazon Technologies, Inc.

Aaron Koop

Kevin Moran

Neil Wade Everette

Drew Bratcher

Traci Wei-Fien Tsai Gadow

Marisa Cathleen Gallagher

Embodiments of the present invention provide a graphical user interface (GUI) that includes a gesture sensitive element. The gesture sensitive element can be used to display or hide different amounts of GUI control elements, reducing complexity until it is requested and increasing screen area available for content. By including a gesture sensitive element that can be used to invoke various actions and to provide a progressive level of controls, the number and complexity of elements shown in a GUI can be reduced, improving usability and reducing the number of interactions required to perform a desired action which reduces the processing required by the computer device.

Techniques for content management using a gesture sensitive element

Techniques are provided herein for implementing transparent user interface elements. In at least one embodiment, a user interface comprising a section header element and a section entry element associated with the section header element may be presented. The section header element may have a background that is transparent and the section entry element may be presented as being below the section header element. User input corresponding to a scroll action may be received. The section entry element may be scrolled upward within the user interface based at least in part on the user input. It may be determined that the scrolling causes the section entry element to traverse the section header element. As a result, the background of the section header element may be altered from transparent to translucent and the section entry element may appear as if behind the section header element.

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San Francisco, CA, United States of America

Aaron Koop