Rentrak Corporation

Aaron J Harsh

Amir Yazdani

Michael J Vinson

Kim Hadfield

Bruce Goerlich

Maria Loper

Ken M Papagan

Cathy S Hetzel

Chris R Behnke

Marla Loper

Systems and methods for measuring consumption of entertainment commodities distributed through at least two distribution channels by at least one distribution network operator to one or more media receivers. The methods include collecting consumption data from at least one distribution network operator. The at least one distribution network operator distributes entertainment commodities through at least a first distribution channel and a second distribution channel. The collected consumption data relates to entertainment commodities distributed through at least the first distribution channel and the second distribution channel. The collected consumption data includes at least one inconsistency. The collected consumption data is loaded into a computerized database adapted to store, process, and report on consumption. Cleaned consumption data is produced by reconciling consumption data inconsistencies. A consumption data report is based at least in part on the cleaned consumption data. The consumption data report communicates consumption of at least one entertainment commodity.

Systems and methods for measuring consumption of entertainment commodities

A method and system for identifying tune data from set top boxes associated with televisions, video monitors, or other video playback devices that are likely powered off. In some embodiments, survival curves are constructed that predict a length of time before a video playback device is powered off after a tuning event. The survival curves are used to predict the likelihood that a video playback device is powered off. Viewership estimates made from tune data reported from set top boxes can be adjusted to take account of the video playback devices that are predicted to be powered off.

Method and system for detecting non-powered video playback devices

Various of the disclosed embodiments contemplate television viewing behavior data collected from a plurality of television set top boxes by using aggregation to detect an excess or a deficit in viewership for a group of television set top boxes. In some embodiments, a group of set top boxes can be associated with a particular television service provider, cable television head-end, or data warehouse. Additionally, some embodiments can clean television viewing behavior data by detecting and correcting aberrant viewership in a time series, e.g. based on a weekly or an approximately monthly frequency. In some embodiments, the aberrant viewership can be detected by calculating a minimum expected number of viewers for a day and comparing it to the actual number of households that reported viewers for that day.

Aggregation-based methods for detection and correction of television viewership aberrations

A system and method for cleaning television viewing behavior data collected from set top boxes by detecting and correcting various problems that can occur in the viewing data. Three problems that may be detected and corrected by the system include: overflows of memory buffers; inclusion of non-human generated tuning events; and presence of clock offsets. After cleaning the television viewing behavior data, the cleaned data may be used to analyze audience viewing behavior in a manner that achieves a higher degree of accuracy than can be achieved by using uncleaned television viewing behavior data.

Systems and methods compensating for set top box overflow

System and method for cleaning television viewing measurement data

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Portland, OR, United States of America

Aaron J Harsh